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SAP Customer Experience (CX) Success Stories

SAP customers run some of the biggest businesses in the world. See how our CRM and CX solutions help them succeed.

See how our customers are thriving with CX solutions

SAP Customer Experience solutions help businesses stand out from the crowd – and keep winning.


Launching an innovative customer experience

See how retailer Virgin Megastore creates fun experiences by blending in-store shopping with the convenience of e-commerce.

Connecting customers with products faster

Learn how Carhartt created one unified e-commerce experience to meet the needs of many different types of customers.

Generating $8.4 million in incremental purchases

Discover how Breakthru Beverage Group transformed interactions with customers using personalization and lifted company revenue.

Launching e-commerce to boost customer experiences

Explore how furniture manufacturer South Shore redesigned its customer experience by introducing direct-to-consumer e-commerce.

50% less time needed for contract creation

Explore how energy company MVV Enamic maximized synergies with its B2B partners and improved customer satisfaction.

Continuing a legacy of innovation with e-commerce

See how technology company Kodak increased sales by connecting B2B customers with the products and services they know and love through e-commerce.

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New customer experience models

Learn how emerging technologies come together to create exceptional experiences

Explore customer success stories across industries

Questions? Get in touch!

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