Customer experience innovation
Recent innovations
Explore the latest innovations from SAP Customer Experience.
Generative AI capabilities for a better CX
Unleash the power of AI across SAP Customer Experience (SAP CX) solutions through a standalone app and the Joule copilot. You can extract contextual insights from business data and empower teams with the tools and intelligence they need to provide extraordinary experiences.
Assisted service with contextual customer data
An assisted service module offers a 360-degree customer view, enhancing interactions and improving first-call resolution. This helps you save time, anticipate customer needs, and provide personalized information to support agents.
Predefined configurations for the retail industry
Gain insight into customer behavior, identify valuable cohorts, and optimize engagement with our retail industry accelerator. Best practice–based functionality includes preconfigured segmentations and engagement indicators for maximum efficiency.
Guidance for sustainable investment choices
Empower customers to make informed decisions on environmental, social, and governance (ESG) compliance of insurance and banking products. Advanced product discovery and comparison functionality helps customers meet their sustainability goals.
What’s new from SAP CX?
Discover the power of innovation in the product release for Q4, 2023 and Q1, 2024. Our release webcasts explore the latest features and capabilities designed to transform your customer experience.
Planned innovations
Gain early visibility into our upcoming releases and product innovations.
Q1 2024: Personalization and segmentation accelerator for utilities companies
Drive efficiencies and differentiation with an industry-specific accelerator for segmenting, automating, and personalizing customer engagements.
Q2 2024: Customer data accelerator for the automotive industry
Gain a comprehensive view of customer and vehicle data and deliver targeted service offerings with an insights and analytics accelerator for the automotive industry.
Q3 2024: Machine learning–based product recommendations
Leverage machine learning–based product recommendations to upsell and increase sales value through guided selling.
Want to learn more?
Get a sneak peek at what’s coming in future releases of our solutions for CRM and CX.
Browse more product road maps
Customer engagement
Refine your segmentation strategy to create targeted communications and engage customers with advanced personalization capabilities.
Sales
Use data-driven intelligence to eliminate noise and guide sellers through complex sales cycles.
E-commerce
See how an integrated and scalable, enterprise-grade digital commerce platform can help you fuel innovation and drive profitable growth.