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Doing good is good business

Solving problems is what business does best. The world’s biggest problems need best-run businesses.

See what the SAP community is saying

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Trail-Blazing Startup Uses Profits To Make The World A Better Place

As an Indigenous entrepreneur whose bona fides include growing up in a close-knit Aboriginal community, Mitchell Ross was keenly aware that other people around him lacked the same advantages he enjoyed.

Michael Phelps, Bill McDermott Share Their Winning Moves

Four Ways To Fulfill Your Purpose Through Technology

Because of their power and influence, every organization should operate with a purpose that transcends profitability. We know, modern consumers favor organizations that fulfill a higher purpose, so it’s not only smart, it’s the right thing to do.

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How Purpose Will Impact The Business World

Finally, more and more companies recognize that the world has changed. According to Forbes contributor Adrian Swinscoe, customers no longer just buy a product only for its practical benefits; they also buy based on the experience a company delivers, which is mainly influenced by the company’s purpose.

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