Al Dahra: Transforming Food Supply Logistics with a Unified Business Interface
Learn how SAP Business Network for Logistics has given Al Dahra the visibility it needed into business operations and product profitability. Descargue el documentoPUBLIC
Picture Credit | Customer Name, City, State/Country. Used with permission.
Based in Abu Dhabi, Al Dahra Holding LLC is a strategic partner of the government of the
United Arab Emirates and responsible for food security and animal feed. The company is
one of the largest in the world specializing in food supply logistics, managing 300,000
transportation units globally.
Managing logistics – from farms and trucks to shipments to customers and suppliers –
is a wide-ranging operation that requires exceptional visibility and transparency into
each point in Al Dahra’s vast networks of producers, suppliers, customers, and transporters.
A large part of these vast networks involves international imports. With shipments moving
all over the globe, the company needed to standardize its logistics and acquire a system
capable of providing real-time tracking and tracing with a simplified user interface.
Al Dahra: Transforming Food Supply
Logistics with a Unified Business
Interface
Picture Credit | Customer Name, City, State/Country. Used with permission.
Based in Abu Dhabi, Al Dahra Holding LLC is a strategic partner of the government of the
United Arab Emirates and responsible for food security and animal feed. The company is
one of the largest in the world specializing in food supply logistics, managing 300,000
transportation units globally.
Managing logistics – from farms and trucks to shipments to customers and suppliers –
is a wide-ranging operation that requires exceptional visibility and transparency into
each point in Al Dahra’s vast networks of producers, suppliers, customers, and transporters.
A large part of these vast networks involves international imports. With shipments moving
all over the globe, the company needed to standardize its logistics and acquire a system
capable of providing real-time tracking and tracing with a simplified user interface.
Al Dahra: Transforming Food Supply
Logistics with a Unified Business
Interface
PUBLIC | 89100enUS (23/12) © 2023 SAP SE or an SAP affiliate company.
sap.com/terms-of-use
Featured Solutions and Services
SAP Business Network for Logistics, SAP Business
Network Freight Collaboration, SAP Transportation
Management, and SAP Business Network Global
Track and Trace
Revenue
US$2.6 billion
Employees
3,928
Products and Services
Food supply logistics
Industry
Agribusiness
Al Dahra Holding LLC
Abu Dhabi, United Arab Emirates
www.aldahra.com
Carriers onboarded to
SAP Business Network
for Logistics
19
Projected visibility on
logistics costs for better
decision-making
100%
“Integrating business processes onto a single
interface – a logistical control tower – with
SAP Business Network for Logistics gives us
necessary visibility into business operations and
product profitability.”
Angel Munoz, Head of Global Logistics, Al Dahra Holding LLC
Before: Challenges and Opportunities
• Lack of visibility into processes as well as tracking and tracing shipments
• Manual planning, tracking, and tracing through e-mail and phone, which took time and resources and
slowed the overall speed of information and business processes
• Legacy system unable to provide the required visibility into customer buying and invoicing
Why SAP
• Ability of the SAP Business Network Freight Collaboration and SAP Business Network Global Track
and Trace solutions, part of the industry cloud portfolio, to provide comprehensive visibility and
transparency across operations, including for shipping and tracking transport operations
• One dashboard, with SAP Business Network for Logistics as the company’s control tower enabling a
steady flow of goods to carry out supply plans
• SAP Transportation Management application to enable a logistics planner to initiate shipping planning,
optimization, and execution while providing transparency of logistics costs to ensure profitable orders
After: Value-Driven Results
• Improved interaction with partners and suppliers from one control tower on a single, unified platform
with one standardized interface
• Increased agility and efficiency in business operations by reducing calls and e-mails as well as
automating digital invoicing and dispute management
• Achieved greater visibility into multiple aspects of the business, from order processing and booking to
shipping instructions and immediate, accurate tracking information
Providing Greater Visibility with SAP Business Network for
Logistics
sap.com/terms-of-use
Featured Solutions and Services
SAP Business Network for Logistics, SAP Business
Network Freight Collaboration, SAP Transportation
Management, and SAP Business Network Global
Track and Trace
Revenue
US$2.6 billion
Employees
3,928
Products and Services
Food supply logistics
Industry
Agribusiness
Al Dahra Holding LLC
Abu Dhabi, United Arab Emirates
www.aldahra.com
Carriers onboarded to
SAP Business Network
for Logistics
19
Projected visibility on
logistics costs for better
decision-making
100%
“Integrating business processes onto a single
interface – a logistical control tower – with
SAP Business Network for Logistics gives us
necessary visibility into business operations and
product profitability.”
Angel Munoz, Head of Global Logistics, Al Dahra Holding LLC
Before: Challenges and Opportunities
• Lack of visibility into processes as well as tracking and tracing shipments
• Manual planning, tracking, and tracing through e-mail and phone, which took time and resources and
slowed the overall speed of information and business processes
• Legacy system unable to provide the required visibility into customer buying and invoicing
Why SAP
• Ability of the SAP Business Network Freight Collaboration and SAP Business Network Global Track
and Trace solutions, part of the industry cloud portfolio, to provide comprehensive visibility and
transparency across operations, including for shipping and tracking transport operations
• One dashboard, with SAP Business Network for Logistics as the company’s control tower enabling a
steady flow of goods to carry out supply plans
• SAP Transportation Management application to enable a logistics planner to initiate shipping planning,
optimization, and execution while providing transparency of logistics costs to ensure profitable orders
After: Value-Driven Results
• Improved interaction with partners and suppliers from one control tower on a single, unified platform
with one standardized interface
• Increased agility and efficiency in business operations by reducing calls and e-mails as well as
automating digital invoicing and dispute management
• Achieved greater visibility into multiple aspects of the business, from order processing and booking to
shipping instructions and immediate, accurate tracking information
Providing Greater Visibility with SAP Business Network for
Logistics
Using SAP Business Network for Logistics, Al Dahra Holding LLC was able to integrate
business processes onto a single platform, providing extensive visibility and agility to
multiple aspects of the company’s logistical operations. This, in turn, helped reduce manual
processes and optimize product profitability.
Al Dahra was also able to simplify interactions with partners by enabling collaboration
between shippers and carriers supported by the SAP Business Network Freight
Collaboration solution. Access to shared data helped increase operational efficiency as
well as collaboration across sites.
Automating business processes such as tracking and tracing orders and shipments with
the SAP Business Network Global Track and Trace solution has helped streamline the
complex management of Al Dahra’s global logistics, enabling growth as a global leader in
food supply security. With assistance from SAP Services and Support, Al Dahra was able
to onboard 19 carriers to SAP Business Network for Logistics.
Gaining Transparency into Business Operations
While Simplifying Partner Interactions
business processes onto a single platform, providing extensive visibility and agility to
multiple aspects of the company’s logistical operations. This, in turn, helped reduce manual
processes and optimize product profitability.
Al Dahra was also able to simplify interactions with partners by enabling collaboration
between shippers and carriers supported by the SAP Business Network Freight
Collaboration solution. Access to shared data helped increase operational efficiency as
well as collaboration across sites.
Automating business processes such as tracking and tracing orders and shipments with
the SAP Business Network Global Track and Trace solution has helped streamline the
complex management of Al Dahra’s global logistics, enabling growth as a global leader in
food supply security. With assistance from SAP Services and Support, Al Dahra was able
to onboard 19 carriers to SAP Business Network for Logistics.
Gaining Transparency into Business Operations
While Simplifying Partner Interactions