SAP Labs Berlin
SAP thrives in the capital of Germany, among a vibrant ecosystem of innovative start-ups, academia, talent, and businesses.
About SAP in Berlin
The capital city of Berlin, Germany is the start-up hub of Europe – so it's no coincidence that SAP has been operating within the Berlin ecosystem for decades.
Our mission
Established in 2016, SAP Labs Berlin aimed to be the front-runner and thought leader in enterprise application software, focusing on innovating parts of the core business, exploring trends, and developing new technologies.
In addition to our labs locations in the Berlin area, we offer SAP Data Space and SAP Innovation Center offices. SAP Data Space – our flagship customer and networking location in Hackescher Markt – is a collaboration hub for innovators, change makers, partners, start-ups, artists, and others interested in digital transformation. SAP Innovation Center in Potsdam houses interdisciplinary teams focused on business process intelligence, artificial intelligence, machine learning, and sustainability topics.
Berlin: Dynamic environment, innovative spirit, and young talent
Located in the heart of European innovation, SAP in Berlin combines the power of a global company with the strength of a unique local ecosystem – we attract talent, shape SAP‘s image as a front-runner of innovation, and foster our position as market leader for enterprise application software in Berlin.
160
+
unique innovation hub locations.
~50
%
SAP platinum customers are Berlin-based.
~160
diplomatic representations, international business groups, and chambers of commerce.
135,000
+
hosted events per year.
Martin Heinig
SAP Labs Berlin Managing Director
SAP feels at home in Berlin. In this vibrant ecosystem, which is characterized by startups, tech companies and innovation drivers, we as SAP have the opportunity to use synergies and set impulses.
Take a tour of our offices in Berlin
Learn about the projects, features, and purpose of each of our locations.
Rosenthaler Straße
The main building of SAP Berlin is located near Hackescher Markt. It is here that the marketing, HR, business process intelligence, finance, and my more departments sit, along with colleagues from all board areas and functions, such as SAP S/4HANA and SAP HANA.
The building offers numerous opportunities for cross-functional work. A roof terrace with a view of the magnificent city, modern meeting rooms, and coffee corners provide conducive spaces for collaborative work. By adopting the ‘’Pledge to Flex’’ policy, our workplaces are designed to help employees be more creative, productive, and inspired.
SAP Data Space
SAP Data Space is the perfect meeting point for tech enthusiasts, innovators, and decision-makers in the heart of Berlin. This location provides an inspiring atmosphere to network, exchange ideas, and make digital innovation tangible.
Book our location for your meetings, conferences, workshops, or events – or retreat to our sunny terrace with a delicious drink.
SAP Innovation Center Potsdam
The first SAP Innovation Center is part of the Think Campus ecosystem at beautiful Jungfern Lake in Potsdam.
SAP Innovation Center Potsdam is one of SAP’s largest innovation hubs. Interdisciplinary teams of engineers, designers, product experts, and business developers are working on future trends, such as artificial intelligence. The short distance to Berlin connects this location to the vibrant ecosystem of start-ups, customers, and partners to identify exciting use cases and develop inspiring proofs of concepts.
SAP Innovation Center Network enables multi-disciplinary teams from several locations worldwide to explore emerging technologies to define their value for business and society and to solve industry problems. To innovate, we tap into our rich ecosystem, make use of SAP’s unparalleled data assets, and leverage our deep industry knowledge.
Marcus Krug
Head of SAP Innovation Center Network, Berlin and Potsdam
SAP Innovation Center Potsdam is one of the most inspiring SAP locations in the world. It brings together the brightest minds of the region in a fun and creative environment to envision the enterprise software of the future and to solve some of the world’s biggest problems.
Münzstraße
The offices in Münzstraße are located a few steps away from the SAP Berlin main building in Rosenthaler Straße, strengthening SAP's presence in the heart of the German capital.
Here, various teams, such as the artificial intelligence and business process intelligence teams, SAP AppHaus team, and colleagues from Signavio, work on various projects. With many companies and agencies in the vicinity, and with the office housed in a classical building, the whole setup has a certain Berlin flair. To foster a creative and inspiring working atmosphere and to encourage exchange between colleagues, the offices are designed as open spaces, allowing managers to work next to developers and researchers daily.
Schönefeld
SAP is connected with Berlin and has a strong presence in the capital. In addition to sites located in the heart of Berlin, we also have an office in Schönefeld. This location is in the direct vicinity of the new Berlin Airport BER, providing good accessibility.
The ticketing team works in the Schönefeld office and is focused on developing SAP Event Ticketing and providing software that helps customers manage tickets, customers, and event processes quickly and efficiently.
Coming soon: A new digital campus
SAP continues to focus on Berlin as an innovative location and will expand our presence in the capital by investing more than €200 million into a new location near Berlin central station.
With room for up to 1,400 workspaces in the more than 37,000 square meters in “Quartier Heidestrasse,” the new location will strengthen technology areas such as artificial intelligence, machine learning, and business process intelligence. This investment highlights the significance of the capital region as an important place for dialogue with customers, politicians, start-ups, and universities.
The move into the digital campus is currently planned for early 2023.
Explore local innovation initiatives
SAP.iO Foundry Berlin
The SAP.iO Foundries are SAP’s global network of top-tier startup programs, including accelerators that enable startups to build innovative software delivering value for SAP customers.
Government Relations at SAP
The government relations team is the point of contact for political decision-makers and supports the digital transformation of decision-making processes in the government and public sector.
SAP AppHaus in Berlin
SAP AppHaus locations are customer-focused co-innovation spaces where customers, end users and SAP teams can work together to apply design thinking as a central approach for developing ideas and design solutions.
Intelligent Enterprise Institute
The Intelligent Enterprise Institute helps organizations accelerate their digital transformation and aims to design the future of business and society through the power of ideation and intelligent technologies.
SAP Innovation Center Network
At the SAP Innovation Center Network, multi-disciplinary teams from several locations worldwide identify and contextualize emerging technologies such as Artificial Intelligence or Cloud Engineering.
SAP University Alliances
SAP University Alliances enables faculty and teachers at educational institutions and partners around the world to educate next generation talents with SAP skills for the intelligent enterprise and the experience economy.
Explore featured employee programs
Pride@SAP
Pride@SAP provides a safe space for the community and actively engages in driving LGBT+ inclusion and diversity at SAP. Together, SAP employees stand up against inequality and raise their voices whenever needed.
Global HR Early Talent Program
The Global HR Early Talent Program is a full-time trainee program for fresh graduates or those with a maximum of three years professional work experience. Program participants rotate in three different HR functions, including one international assignment.
Business Women’s Network
The SAP Business Women’s Network is an employee-driven network group striving to make a global impact on diversity and inclusion with the help of over 14,000 members and 86 chapters around the world.
Read the latest news from SAP Berlin
SAP’s Journey to Berlin
Read the story of SAP in Berlin as we mark the 30th anniversary of German reunification on October 3, 2020. SAP's pioneering spirit was on display.
What Businesses Need to Consider Today to Prepare for the Quantum Era
To prepare for the quantum era, SAP is working with leading experts and quantum technology players in academia and industry on developments.
SAP Completes Acquisition of Signavio
SAP has completed the Signavio acquisition. Its products become part of SAP’s business process intelligence portfolio. Read the news.
Get to know our team at SAP in Berlin
The working culture at SAP in Berlin is unique – bringing more than 1,200 people together from over 54 countries, with more than half of them being millennials. Read the stories of some of our amazing team members and learn more about their experiences at SAP in Berlin.
Faces @ SAP Berlin
In this video, meet some of our team, learn about their roles, and and how they feel about working at SAP in Berlin.