CALIDA: Elevating shopping experiences with exceptional customer service at the point of sale

Learn how SAP Customer Checkout noticeably helps facilitate CALIDA's daily work. Dökümanı indirin

INTERNAL – SAP Only (delete if public)CALIDA: Elevating shoppingexperiences with exceptionalcustomer service at the point of saleCALIDA AG is an international apparel brand born in Switzerland and recognizedworldwide for quality, comfort, innovation, and modernity. Known for high-quality,durable, and resource-efficient underwear, sleepwear, and loungewear for men,women, and children, every product CALIDA makes is responsibly manufacturedfrom natural and skin-friendly materials with a low impact on the environment.In line with its commitment to enhancing operational efficiency and customerexperiences while staying ahead with innovative technology, CALIDA sought newpoint-of-sale software for its various stores. Specifically, the company wanted asolution that offered an intuitive experience for its staff, could be integrated into itsexisting landscape, and was future-oriented to allow for market changes and growth.Featured partnersPicture Credit | CALIDA AG, Oberkirch, Switzerland. Used with permission.
INTERNAL – SAP Only (delete if public)“The adoption of this solution means much more to usthan a technical upgrade—it’s a very important milestonethat makes us and our store teams fit for the future. Thesolution noticeably facilitates our daily work.Valdrin Ethemi, Director, Retail and OC Sales Services, CALIDA AGCALIDA AGOberkirch, Switzerlandwww.calida.comIndustryRetailEmployees~1,070RevenueCHF 158 million(US$176 million)Products and servicesHigh-quality and resource-efficient underwear,sleepwear, and loungewearFeatured solutionsSAP Customer Checkout andSAP Customer Checkout manager100%Of sales data available in onesolution in 80 locations acrossGermany, Austria, and Switzerland24x7Access to reporting in sixcountries with different fiscalrequirementsBefore: Challenges and opportunities Limited flexibility to adapt to new legal requirements Multiple nonintegrated retail systems with challenging master data and price distribution Lack of internal control, with administration handled by software suppliersWhy SAP, consenso Consulting GmbH, and hokona GmbH Comprehensive capabilities and offline functionality offered by the SAP Customer Checkout application Capabilities to centrally manage point-of-sale installations and use business functions such as loyalty,coupon, and gift-card management from the SAP Customer Checkout manager application Simplified integration scenario between the SAP ERP application and the point-of-sale solution Lean and modern technology stack with standard options meeting current needs Extensive knowledge of the retail industry and proficiency with SAP Customer Checkout from consenso consenso’s and hokona’s implementation and support expertise, helping ensure a smooth projectrollout across multiple locationsAfter: Value-driven results Enabled transparency and a targeted customer approach, with customer information readilydisplayed Supported real-time receipt processing using a standard data structure that has sale transactions at adetailed level, including the number of sale transactions for a given article in a specific time period Facilitated fast response times for adjustments such as branch openings and payment methods,thanks to intuitive configuration options in SAP Customer Checkout managerEnhancing the customer experience at the point of sale withSAP Customer CheckoutFeatured partners96145enUS (25/01) © 2025 SAP SE or an SAP affiliate company. sap.com/terms-of-use