SAP Trade Management
Empower consumer products sales leaders to step up as profit and loss (P&L) owners who drive revenue, volume, and profitability.
Optimise trade management and customer business planning
Increase revenue, volume, and profitability with comprehensive support for trade management processes.
Enable consumer products sales leaders to oversee trade promotion planning and management, advanced trade management analytics, and customer business planning with the SAP Trade Management solution.
Improve sales planning and budgeting
Optimise customer business planning
Strengthen promotion planning
Support execution and settlement
Explore the impact of AI on CX across industries
SAP Experts will demonstrate how AI is reshaping CX during our July 8 webcast, “Bridging the CX Gap: Is Your Customer Experience Ready for AI?”.
Key benefits
Gain visibility
Use our integrated tool for customer business planning to plan more accurately, identify plan deviations faster, and react to deviations more effectively.
Enable dynamic planning
Drive price, volume, and margin toward company targets in real time.
Share insights
Combine manufacturer and retailer perspectives and communicate and negotiate with your customers in their language.
Simplify integration
Integrate volume, margin, assortment, promotion, and financial planning and match deductions to promotion invoices to speed the clearing process.
Support end-to-end processes
Enable users to run a closed-loop process, from budget planning to execution and settlement.
Provide actuals and financial oversight
Monitor promotional details and accruals, deliver a central claims repository for reconciliation, and grant real-time visibility into payments and fund liabilities.
Key features
Customer planning and optimisation
- Improve base volume planning with building blocks
- Centralise pricing and terms management
- Enable customer margin planning and simulation
Promotion planning and execution
- Maximise trade investment based on promotion timelines, tactics, and volume drivers
- Improve the efficiency of trade investment by optimising fund allocations
- Allow collaborative evaluation of current and future promotions by monitoring execution
Pricing
Technical and security resources
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