Upcoming event: SAP TechEd
Our must-see global events
SAP TechEd
Berlin: November 4–6, 2025
Virtual: November 4–6, 2025
Join our premiere learning event where developers, practitioners, enterprise architects, and IT leaders gather to learn, share, and build community.
Berlin: October 27–29, 2026
Virtual: October 27–29, 2026
SAP TechEd Berlin
Berlin: November 4–6, 2025
Join us in person at SAP TechEd Berlin to connect with SAP experts, join hands-on workshops, broaden your technical expertise, and expand your community.
SAP TechEd Virtual
Virtual: November 4–6, 2025
Join us online at SAP TechEd Virtual to broaden your technical expertise and explore the latest innovations in application development, integration, data, and AI.
Rise into the Future
Virtual: November 20, 2025
Experience the new release of SAP Cloud ERP Private, built around AI and data to increase agility and resilience. Hear from SAP experts, analysts and customers about how to transform your operations and accelerate decision-making.
Rise into the Future: Innovation built for what's next
Virtual: November 20, 2025
Join us for an exclusive 40-minute event designed to inspire you, inform you, and help you move ahead with confidence.
SAP Concur Fusion
New Orleans: March 17–19, 2026
Virtual: March 19, 2026
Join finance and travel decision-makers to find out how to optimise your investment in SAP Concur. Come to sharpen your strategy, see what’s next, and make moves that matter.
SAP Concur Fusion New Orleans
New Orleans: March 17–19, 2026
Experience three days full of opportunities to learn, network, and get personalised support. Our experts and partners are looking forward to connecting with you face-to-face.
SAP Concur Fusion Virtual
Virtual: March 19, 2026
Learn more about what SAP Concur solutions have to offer your organisation. Access free educational and training opportunities, engage with peers and expand your community.
SAP Sapphire
Orlando: May 11–13, 2026
Virtual: May 12–13, 2026
Madrid: May 19–21, 2026
Join business leaders and decision makers at our premier flagship event series to learn about SAP's strategic vision, new innovations, and industry-leading solutions in action.
SAP Sapphire & ASUG Annual Conference Orlando
Orlando: May 11–13, 2026
Hear from business leaders about how they’re using SAP’s portfolio of enterprise applications, empowered by business AI, to address their toughest challenges.
SAP Sapphire Virtual
Virtual: May 12–13, 2026
Get the latest in SAP technology, innovation, and ideas. Experience exclusive content, along with livestreams from the Orlando show floor.
SAP Sapphire Madrid
Madrid: May 19–21, 2026
Network with SAP executives, experts, partners, and customers and gain a unique European perspective about the future of enterprise technology.
SAP Connect
Las Vegas: October 5–7, 2026
Virtual: October 5–7, 2026
Join our annual event to deepen your expertise in SAP technologies, explore new innovations, and learn how solutions in SAP's integrated suite work together to drive greater business outcomes.
Six experiences in one program
Customer Experience Connect
Las Vegas: October 5–7, 2026
Find out how our CX solutions help exceed expectations and build relationships that last.
Finance Connect
Las Vegas: October 5–7, 2026
Learn how SAP’s new, powerful solutions help finance leaders beat volatility and scale stronger, no matter how quickly markets shift.
Spend Connect
Las Vegas: October 5–7, 2026
Learn how spend management solutions from SAP connect every part of your business to overcome disruptions and turn uncertainty into opportunity.
Success Connect
Las Vegas: October 5–7, 2026
Explore how the latest HR solutions from SAP help you build a workforce ready for what’s next.
Supply Chain Connect
Las Vegas: October 5–7, 2026
Find out how SAP helps your supply chain overcome disruptions and stay unbreakable.
SAP Connect Virtual
Virtual: October 5–7, 2026
Join our virtual event to discover how to maximise your SAP solutions across every line of business. Connect with SAP experts, partners and peers to share insights and strategies.
SAP NOW events happening near you
Third-party events
In addition to hosting our own SAP events, we're actively participating in a variety of third-party gatherings across the globe. Explore opportunities to connect, learn, and engage by attending an event near you.
COP 30
World Economic Forum (WEF)
Munich Security Conference (MSC)
Google Cloud Next
OMR
Databricks Data + AI Summit
Gartner IT Symposium NA
Gartner IT Symposium EMEA
COP 31
Microsoft Ignite
AWS re:Invent
Additional resources
Become a sponsor
Please send us an email to express your interest in sponsorship opportunities.
Looking for more upcoming events
Browse all upcoming and on-demand webinars, virtual events, and conferences by category, type, or region.
The latest innovations from SAP Connect
Hear announcements from the event and learn about the newest innovations so you can navigate uncertainty with confidence and get real results.
Past events
Attend virtual events and watch replays of presentations and sessions from past events.
SAP Connect Virtual in 2025
Dive into the best Customer Experience Connect, Finance Connect, Spend Connect, Success Connect, and Supply Chain Connect sessions of SAP Connect Virtual at your convenience.
SAP Sapphire Virtual in 2025
Discover the key moments from this year’s event including keynotes, exclusive sessions, and more.
SAP Concur Fusion Virtual 2025
Find out how to optimise your investment in SAP Concur or learn more about what SAP Concur solutions have to offer your organisation.
SAP Business Unleashed 2025
Discover how SAP combines AI, data, and applications like never before to unleash your full potential and make you unstoppable.