BSH and Smartzer improve online purchasing experience through an interactive live shopping platform
BSH and Smartzer improve online
purchasing experience through an
interactive live shopping platform
The home appliances market is highly competitive – making it essential for brands to
differentiate themselves to maintain a competitive edge. At the same time, consumers
expect a seamless online shopping experience, including easy navigation, comprehensive
product information and convenient checkout possibilities.
Offering interactive live shopping experiences is a new way that BSH brands can drive
engagement with consumers and present products in an entertaining way. Smartzer’s
interactive video solution integrates with SAP Commerce Cloud to help BSH elevate the
way they explain and showcase products by allowing real-time product demonstrations of
appliance features and benefits directly to consumers. This interactive demonstration
helps consumers fully understand the appliance's purpose and value, leading to more
informed purchasing decisions.
Featured Partner
Picture Credit | Customer Name, City, State/Country. Used with
permission.Picture Credit | BSH & Smartzer Used with permission.
purchasing experience through an
interactive live shopping platform
The home appliances market is highly competitive – making it essential for brands to
differentiate themselves to maintain a competitive edge. At the same time, consumers
expect a seamless online shopping experience, including easy navigation, comprehensive
product information and convenient checkout possibilities.
Offering interactive live shopping experiences is a new way that BSH brands can drive
engagement with consumers and present products in an entertaining way. Smartzer’s
interactive video solution integrates with SAP Commerce Cloud to help BSH elevate the
way they explain and showcase products by allowing real-time product demonstrations of
appliance features and benefits directly to consumers. This interactive demonstration
helps consumers fully understand the appliance's purpose and value, leading to more
informed purchasing decisions.
Featured Partner
Picture Credit | Customer Name, City, State/Country. Used with
permission.Picture Credit | BSH & Smartzer Used with permission.