SAP NOW AI Tour Brussels
October 22, 2026 | Brussels Gate
Join us at SAP NOW AI Tour Brussels on October 22, 2026, for an inspiring day featuring key tracks such as Joule, Cloud ERP, AI Services & Modules, and Autonomous Finance, CX, Supply Chain, and HCM.
It's the Beginning of Better
Learn about SAP’s bold new AI vision and a reimagined Joule experience.
Experience live demos and see how innovation drives smarter, more efficient operations.
Connect with experts, partners, and peers to exchange ideas and gain insights.
Agenda at a glance
| Time | Length | Description |
|---|---|---|
| 8:30am - 9:30am CET | 60 minutes | Welcome & Registration Opens |
| 9:30am - 10:30am CET | 60 minutes | Opening and Keynote Session |
| 10:30am – 12:35pm CET | 125 minutes | Morning Breakout Sessions |
| 12:35pm – 1:30pm CET | 55 minutes | Lunch |
| 1:30pm – 4:20pm CET | 170 minutes | Afternoon Breakout Sessions |
| 4:20pm – 5:00pm CET | 40 minutes | Closing Keynote |
| 5:00pm – 7:00pm CET | 120 minutes | Networking Drinks |
Tracks
Explore content tracks to learn how SAP and our partners help enterprises move faster, smarter, and more securely.
AI Services & Models
SAP's unified AI infrastructure provides the foundation for agents and intelligent automation.
Autonomous CX
From demand to resolution, CX apps connected to your SAP ERP keep processes humming while Joule and AI agents orchestrate insights and autonomous actions—so your team can reimagine what’s next.
Autonomous Finance and Spend
Helps organizations optimize direct and indirect spend with SAP Ariba, Fieldglass, and Concur—streamlining procurement, workforce, and travel while boosting efficiency and growth.
Autonomous Human Capital Management
SAP SuccessFactors HCM combines truly global HR capabilities with powerful AI and agents so your people and your business can perform at their best—no matter what lies ahead.
Autonomous Supply Chain Management
Improve your supply chain with AI-driven insights. Orchestrate your supply chain as a single, connected system using AI and data to sense, analyze, and act in real time.
Build & Integrate
SAP's platform is engineered to integrate, automate, extend, and build AI-supported business applications and processes across your enterprise.
Business Transformation
Business transformation is a comprehensive, fundamental rethinking of your operations. Learn how your organization can stay at the forefront of change in a constantly evolving business world.
Cloud ERP
SAP Cloud ERP is an out-of-the-box enterprise management solution designed to deliver real-time insights, embedded AI, and scalable performance across finance, supply chain, procurement, and more.
Data & Analytics
SAP Business Data Cloud helps you maximize the value of your most comprehensive and mission-critical data across all your data and AI projects.
Joule
Joule is SAP’s AI solution that turns intent into intelligent, end-to-end execution across the enterprise. See how it brings people and AI together to deliver speed, clarity, and trusted outcomes.
Featured speakers
Jeremy Bouisseau
Solution Advisor – HCM
SAP
Oliver Buyssens
Solution Advisor – Business Technology Platform
SAP
Kelvin Choi
Solution Advisor - Finance & Cloud ERP
SAP
Stijn Debever
SAP Business Data Cloud Specialist and Evangelist
SAP
Michiel Haegens
Solution Advisor - Supply Chain AI Specialist
SAP
Augusta Spinelli
President Europe, Middle East and Africa (EMEA)
Bart Van der Biest
Managing Director
SAP Benelux
Veerle Van Puyenbroeck
Country Manager
SAP BeLux
Bram Van Regenmortel
Business Architect
SAP
Featured sponsors
Meet the trusted partners sponsoring SAP Now AI Tour Brussels and learn about partner solutions that can help you get the most from your SAP investment.
Venue information
Brussels Gate
Alfons Gossetlaan 9, 1702 Groot-Bijgaarden, Belgium.
Brussels Gate is ideally located near the Brussels ring and the E40 highway (Ostend–Brussels), offering industrial loft-style halls perfect for our SAP NOW event.