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Sales performance management

Empower your sales team with the tools they need to create effective sales experiences.

Accelerate business outcomes with sales performance management (SPM) products

Give your salespeople the tools they need to accelerate business outcomes with effective sales planning, automated sales management processes, impactful incentive compensation management, and the ability to analyze sales performance at scale. 

Explore SAP SuccessFactors solutions for SPM

Streamline sales operations, increase sales agility, and improve decision-making with a data-informed approach to plan, manage, and analyze your sales performance.

Motivate your sales team to maximize performance

Design, model, and optimize highly flexible and complex incentive compensation plans.

  • Comprehensive incentive compensation management
  • Real-time payment and performance insight
  • AI recommendations and plan optimization
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SAP SuccessFactors Incentive Management has simplified everything we do today to calculate commissions and allows us to react quickly and efficiently to our sales force.

Jesus Lopez Diaz, Variable Compensation Subdirector, izzi telecom

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Improve quota management and territory planning

Streamline and simplify financial and sales planning to help your sales team design and optimize sales territories and deploy equitable and fair quotas to maximize revenue.

  • AI territory optimization and balancing
  • Geospatial insight and visualization
  • Predictive quota planning and analysis
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Empower agents for productive field selling

Streamline onboarding, compliance, and incentive compensation management to optimize outcomes and deliver superior performance.

  • Centralized agent repository
  • Customized, automated self-service system forcomprehensive onboarding
  • Advanced incentive management processes
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Optimize sales agent lifecycle management and experiences

Navigate the agent lifecycle with an integrated, user-friendly platform that enables you to streamline processes, enhance collaboration, and drive agent productivity.

  • Single platform for managing multiple lines of business
  • Tracking and auditing of changes to help ensure compliance and protect sensitive data
  • Preconfigured integrations and synchronization with key regulators
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See how customers are succeeding with SAP

Delivering a best-in-class agent experience

Find out how CareSource supports its agents by automating tasks, reducing onboarding to one day, and accelerating commission payouts.

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Supporting 9 incentives across 20,000 associates

See how PetSmart is improving the commissions experience and achieving desired business results.

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Centralizing data and reducing payment errors

Learn how Morningstar is unlocking sales potential with automated and efficient commissions management.

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Driving winning seller experiences in the cloud

Explore how VMware improved the employee experience by moving total compensation management from on premise to the cloud.

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What are analysts and experts saying?

Gaining a unified view of sales

The world of sales performance management is only getting more complex, which makes motivating and retaining sales staff a critical priority. Learn about the essentials for optimizing sales performance reviews, experiences, and outcomes.

View the infographic 

Achieving better sales employee experiences

Sales performance management can empower sales teams and maximize sales productivity. Find out how a cohesive set of sales performance tools can help you foster collaboration and elevate the employee experience.

Read the IDC InfoBrief 

Frequently asked questions

Sales performance management (SPM) is a set of processes and tools used by businesses to automate sales administration operations, such as territory coverage, quota assignments, and incentive compensation management. These automated products accelerate business outcomes by increasing the effectiveness, trust, and motivation of direct and indirect sellers.

A sales force that's motivated and productive is a win-win situation for both talent management and operational efficiency. With SAP SuccessFactors HCM, you can go beyond traditional HCM to deliver experiences that keep everyone – including your sales teams – fully engaged and aligned with business goals. And, with a total compensation approach, you can motivate employees, increase organizational trust and transparency, and improve business outcomes.

Incentive compensation management (ICM) is the process of designing, implementing, and administering compensation plans that incentivize sales teams toward profitable behaviors and revenue growth.