SAP Event Ticketing
Boost ticket sales and improve how you manage customer data with our event ticketing software
Maintain control over your ticketing processes and keep ownership of your data without disrupting your IT infrastructure.
Increase revenue using advanced cloud ticketing. SAP Event Ticketing software helps you manage event processes with scalability and customizability. You can strengthen relationships with customers through social media, mobile ticketing features, and a customizable event ticketing app.
Cloud deployment
Higher revenue potential through increased efficiency and reduced costs
Brand protection and use of corporate identity across sales channels
Comprehensive 360-degree view of customers and data management
SAP CX + ERP integration
Learn the secret to 726% ROI with insights from ESG, Carhartt, and SAP.
Key benefits
Take control of event ticketing processes
Decide on sales channels, fee structures, and sales permissions to take control of your event ticketing system and build a stronger brand.
Boost ticketing revenue and keep control of data
Take advantage of the integrated premium functions to win new customers, tap additional sources of revenue, and strengthen relations with existing customers.
Reduce costs and streamline processes
Simplify processes through a highly flexible and scalable ticketing platform that provides visibility into all your ticketing and customer data.
Key features
Ticket management
- Maximize ticketing revenue by taking advantage of flexibility to sell across multiple channels
- Create single tickets, season tickets and passes, vouchers, coupons, bundles, flex plans, parking permits, and accreditations
- Configure and manage special campaigns, promotion codes, price reductions, and memberships
Ticket sales
- Generate revenue by cross- and upselling events, parking, merchandise, or food and beverages
- Incorporate social selling with social media channels and functions
- Manage sales processes through integration with your existing IT structure
Fan and customer insights
- Use advanced marketing, CRM, membership, and loyalty features to boost ticket sales and generate customer insights
- Utilize real-time ticketing analytics information to maximize sales for each seat and event
- Integrate with SAP Analytics Cloud and SAP HANA for insights for confident decision-making
Technological flexibility
- Take advantage of maximum flexibility built into a scalable cloud solution based on the latest technologies
- Integrate SAP Event Ticketing into your technology landscape to meet your IT and process requirements
- Connect with various admission control systems and gather ticketing data
Pricing
SAP Event Ticketing
Features:
Metric:
- This service is priced by objects.
- An object is a data object, representing any physical object, managed through the cloud service. For this cloud service, tickets are counted.
- The metric has a yearly entitlement and depletes with usage.
Payment method:
- Invoice is supported for all countries.
Contract duration details:
- The yearly price and quantity are pro-rated per month for contract durations that are less than a year.
In blocks of 1 Objects per year
Contract duration between 12 and 36 Months
Auto-Renewal
See how customers are succeeding with SAP
Simplifying sports administration
Learn how TSG Hoffenheim guarantees flexible, simple, and secure ticket sales with SAP Event Ticketing.
52 data systems consolidated
Discover how FC Bayern is using data to improve the game-day experience and elevate fan engagement to a whole new level.
Technical information
SAP provides built-in security features and add-on solutions to help you protect your enterprise. This product is deployed in the cloud and is available as software as a service (SaaS), so you can access your software from any web browser.
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