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SAPPHIRE NOW: Replays

Couldn’t make it to Orlando? Watch replays of keynotes and sessions on everything from breakthroughs in AI and Machine Learning to how SAP fuels the intelligent enterprise and helps businesses, and the world, run better.

SAP is the Official Premier Partner of Expo 2020 Dubai

As Expo 2020 Dubai’s Innovative Enterprise Software Partner, SAP will co-innovate on real-time technology platforms to enable ‘made-for-you’ experiences for millions of visitors.

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Finance must embrace cloud innovations

Join our webinar to hear from Deloitte and Cott Industries to discover how Cloud innovations accelerate growth.
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SAP MENA Events

Meet SAP experts, partners, customers and get updated with the latest news from the digital world.

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4 Ways The Butterfly Effect Will Shape Emerging Technologies In 2018

In 2017, 3 major technologies went mainstream on a big scale, AI, IoT and Blockchain. How will these technologies come together and connect seemingly disparate elements in real-time and deliver enhanced and connected futures for all of us.

Why Human Ingenuity Needs To Tango With Technology

Innovation enabled by technology is redefining our lives. Our capability and our expectations are being reset in every walk of life. While we all agree that evolving technology has created new potential for everyone, it is human ingenuity (HI) on which true transformation rests.

Predictive Analytics Could Offer Intelligence-Led Economic Progress

SAP recently concluded a study on digital transformation that surveyed more than 3,000 senior executives from around the world, including emerging economies like Pakistan. 84% of those surveyed believed that digital transformation was key to their company’s future survival.

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