Quote complex business offerings in minutes using CPQ software
Deliver results with an intuitive configuration process across every sales channel.
Provide a richer customer experience by empowering your sales team and partners to easily offer complex product configurations, optimized pricing, and great-looking proposals with the SAP CPQ solution. Accelerate sales by connecting SAP CPQ to your CRM, e-commerce, or ERP platform.
Provide a richer customer experience by empowering your sales team and partners to easily offer complex product configurations, optimized pricing, and great-looking proposals with the SAP CPQ solution. Accelerate sales by connecting SAP CPQ to your CRM, e-commerce, or ERP platform.
Key Benefits
Increase sales effectiveness
Help sales reps sell through more channels faster by eliminating order errors, generating proposals instantly, and providing customer- and channel-specific pricing.
Enhance operational efficiency
Establish intelligent, integrated sales processes to generate quotes faster, simplify approvals, cut sales cycles, and free staff to focus on sales.
Work smarter
Improve business insights to maximize sales opportunities, increase cross- and up-selling, and optimize pricing, while protecting margins.
Key Features
Configuration optimization
- Empower sales reps to quickly create branded quotes that are error-free and adhere to company policies
- Streamline configuration of quotes, regardless of complexity, product dependency, or quote size
- Generate quotes of 10,000 lines or more in seconds with automated approval and exception workflows
Margin protection and expansion
- Protect the margin of every opportunity with product, customer, and channel price controls
- Eliminate rogue discounting with rules-driven eligibility and margin-protecting guardrails
- Increase deal size by utilizing intelligent up-sell, cross-sell, and pricing recommendations
Seamless connectivity
- Increase operational efficiency at a lower cost with connected quote-to-fulfillment processes
- Streamline quotes by leveraging existing variant configuration models and ERP data
- Engage customers and drive revenue with a unified data model via integration with SAP Sales Cloud, SAP Commerce Cloud, and SAP Service Cloud
Configuration optimization
- Empower sales reps to quickly create branded quotes that are error-free and adhere to company policies
- Streamline configuration of quotes, regardless of complexity, product dependency, or quote size
- Generate quotes of 10,000 lines or more in seconds with automated approval and exception workflows
Margin protection and expansion
- Protect the margin of every opportunity with product, customer, and channel price controls
- Eliminate rogue discounting with rules-driven eligibility and margin-protecting guardrails
- Increase deal size by utilizing intelligent up-sell, cross-sell, and pricing recommendations
Seamless connectivity
- Increase operational efficiency at a lower cost with connected quote-to-fulfillment processes
- Streamline quotes by leveraging existing variant configuration models and ERP data
- Engage customers and drive revenue with a unified data model via integration with SAP Sales Cloud, SAP Commerce Cloud, and SAP Service Cloud
Deliver exceptional sales experiences
Improve sales engagements and build relationships that last with SAP Sales Cloud
See how customers are succeeding with SAP CPQ
Discover how Invacare quickly produces quotes to connect people with the medical equipment they need.
Find out how MediaKind empowers salespeople to configure complex quotes using any device and better guide customers through the process.
See how O.C. Tanner supports employee recognition programs with an e-commerce experience for ordering custom rewards.
Learn how Cleaver-Brooks separated salespeople from complex, manual processes and cut the time to quote from four hours to just 15 minutes.
What are analysts saying?
SAP named a Leader
Explore why Gartner® named SAP as a Leader in its 2022 Magic Quadrant™ report for Configure, Price and Quote Application Suites.
Identify key capabilities and use cases of SAP CPQ
Learn about SAP CPQ as the cornerstone of sales and digital commerce solutions from SAP in this Constellation Research report.
Drive value in the digital economy
Hear from Constellation Research on how CPQ can enable you to win in today’s era of new business models and customized offerings.
Get Started
Jump-start your implementation and drive ROI by collaborating with industry experts, consultants, and support engineers throughout your journey.
Services
Transform your business quickly and effectively by taking advantage of our holistic service and support plans, expert consulting services, custom application development, proven best practices, and deep industry and technical knowledge.
Support
Help keep your SAP solutions running at peak performance with our IT experts and support services, including long-term plans, embedded teams, remote technology support, self-service portal, and innovation strategies.
Security and compliance
Focus on your business and customer relationships, while keeping your data safe and reliable. SAP takes a proactive, predictive approach to maintaining compliance and data security in the cloud and within an on-premise data center.
Frequently Asked Questions
SAP CPQ can provide sellers with an intuitive, step-driven process that simplifies the creation of complex customer quotes, while simultaneously protecting deal margins, reducing and eliminating errors, and streamlining approval processes with workflow automation. Designed with scalable management in mind, business administrators can leverage tools and guardrails, like customer-specific pricing, minimum margins, and dependent relationships, to improve business outcomes and reduce inefficiency. Built-in proposal generation enables users to easily publish and send error-free quotes with consistent, preapproved branding.
SAP CPQ can enable you to extend B2B sales journeys with rich commerce experiences, while maintaining control over pricing, advanced configuration, and proposal generation with request for quote integration, seamlessly transitioning self-service selections and configurations into B2B opportunity workflows.
Additionally, you can leverage SAP CPQ to empower SAP Commerce users with configuration and pricing options directly within their commerce experience.
SAP CPQ includes preconfigured integration to SAP Sales Cloud and other SAP solutions, enabling you to reduce the complexity of lead-to-quote processes. SAP CPQ also includes integration with third-party CRM offerings, and you can leverage prebuilt connectors to streamline integration with an extensive list of SAP and third-party solutions via SAP Integration Suite. Discover how SAP CPQ can connect with your solution ecosystem in the SAP CPQ Integration Guide.
Yes, SAP CPQ has been purposely designed to help you streamline lead-to-quote processes, while maximizing the value of existing investments. With SAP CPQ, professional edition, you can utilize existing variant configuration (VC) models and MTO, BTO, and ETO configuration rules within SAP CPQ.
Yes, a powerful configuration engine has been designed to support multiple business models, while proving sellers with an intuitive, consistent, and simplified experience. Each quote within SAP CPQ can support multiple product types and consumption schedules, empowering you to extend existing business models with minimal disruption to the sales experience.