AUTONOMOUS CX
Merchandising Assistant
Evaluate and optimise product content at scale to improve discovery and reveal unmet demand across your range.
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Overview
The Merchandising Assistant helps retail merchandisers continuously evaluate and optimise product content used across agentic search, SEO, and storefronts at scale. By analysing catalogue structure and customer search behaviour, it highlights content issues, category misalignment, and unmet demand to improve discovery, identify new product or variant opportunities, and increase conversion.
Tasks this assistant can help with:
- Evaluating and scoring catalogue-wide product content
- Optimising descriptions, attributes, and metadata in bulk
- Identifying discovery and ranking gaps across channels
- Analysing search behaviour to reveal unmet product demand
- Identifying miscategorised or poorly positioned products
Example use cases for this assistant:
- Product discovery optimisation across search and browsing experiences
- Identification of new product and variant opportunities
- Catalogue structure and content alignment with customer intent
- Scalability of merchandising operations across large and complex assortments
- Lost demand reduction due to content gaps or misclassification
Benefits
Designed for modern search experiences
Showcase products wherever shoppers browse by structuring and enriching content to perform across agentic search, SEO, and storefronts.
Continuous optimisation at scale
Evaluate and improve product content across the catalogue, keeping discovery and conversion optimised as conditions change.
Demand-driven merchandising decisions
Track and analyse search behaviour to reveal unmet demand and assortment gaps, guiding smarter product and variant decisions.
Agents used by this assistant
Use the Merchandising Assistant to orchestrate specialised AI agents, including Joule Agents that apply SAP’s process expertise or custom agents you create.
Commerce Product Content Optimisation Agent
Evaluates and optimises catalogue-wide product content quality, structure, and attributes for your storefront.
Commerce Product Content Scoring Agent
Assesses product data quality and readiness—scoring products, attributes, and catalogues against target schemas to identify gaps and guide AI-assisted enrichment.
Product Demand Identification Agent
Analyses search behaviour to uncover unmet demand, assortment gaps, and product misalignment.
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Order Management Assistant
Transform order management into a scalable foundation throughout the entire order lifecycle.
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Advance your commerce strategy
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Explore Autonomous CX
See how integrated AI across your Commerce drives business value and operational excellence—with Joule at the centre.