SAP Sales Cloud features
Sales AI
Empower every seller to grow revenue with agentic AI.

Turn data into decisions, predict buyer needs, and enhance every step of the sales cycle with embedded AI that:
Prepares sales teams to execute and speed up engagement with agentic orchestration.
Generates highlights, insights, call scripts, emails, and more to accelerate sales.
Provides contextual guidance from Joule.
Intelligent guided selling
Accelerate deal cycles, boost win rates, and promote high performance for all sales representatives.
Guided selling turns complexity into clarity, helping reps make the right move at the right time. With AI-generated recommendations and next-best actions, this capability helps:
Shorten sales cycles with real-time recommendations, highlights, and key contexts.
Unite critical information and empower any member of an account team to engage strategically.
Personalize sales interactions at scale and simplify sales cycles with contextual guidance from Joule.
Digital sales performance dashboard
Engage smarter, prospect faster, and win more.
Deliver what digital sellers need in one intelligent hub—streamlining processes, surfacing AI-driven insights, and enabling real-time collaboration—that:
Scales prospecting with a high-performance workspace that powers fast, insight-driven outreach.
Generates emails and talk tracks, book meetings, and launch calls with the right contextual information in clicks.
Elevates lead generation and opportunity conversion with insight-driven outreach and sales campaigns.
Pipeline and forecast intelligence
Deliver accuracy you can trust and growth you can measure with precise, data-driven insights that eliminate guesswork.
With precise insights and data-driven planning, you can make confident decisions and hit revenue targets with certainty. Lay the foundation for B2B sales to:
Drive predictable revenue growth by combining accurate sales forecasts and pipeline intelligence.
Increase forecast accuracy with AI-enhanced analysis of projected, target, and best-case situations backed by real-time data.
Stay ahead of pipeline issues with visibility into flow, association, leakage, and conversion.
AI-powered mobile selling
Deliver intelligent, impactful sales interactions from anywhere.
Close deals wherever you work and turn every moment into an opportunity with guidance on a mobile sales app that:
Connects selling with intuitive, AI-enhanced sales capabilities.
Streamlines selling from anywhere with a purpose-built extension of SAP Sales Cloud, optimized for Android and iOS.
Utilizes natural language to navigate, capture information, and interact with prescriptive recommendations and guided actions.
Field sales and dynamic visit planning
Boost productivity and close more deals, one visit at a time.
By combining real-time data and AI-enhanced insights, it turns every visit into a high-value opportunity while saving time and boosting productivity. Empower B2B field sales teams to:
Simplify visit execution of routine accounts with intelligent insights and dynamic location guidance.
Maximize productivity of field staff with intelligent routing and visit scheduling.
Drive higher productivity and revenue by ensuring reps are spending more time with the right customers.
SAP Sales Cloud product road map
Reap the benefits of sales automation innovations
Learn about planned innovations, future releases, and product visions for the SAP Sales Cloud solution.