Deliver Outstanding Buying and Selling Experiences with CPQ
Infographic showing the three ways that CPQ can improve the B2B customer experience. Lae alla documentBuyers want to interact digitally with their suppliers.
Surprisingly, this is not always easy.
of B2B buyers have
shifted from in-person
to digital interactions
with their sellers
Source: Deloitte Digital, New research on B2B CX: Drive strong
relationships and revenues through new B2B, 2023.
Source: VML, The B2B Future Shopper Report 2023, 2023.
of global B2B buyers say
sellers don’t understand
the friction points in the
online buying experience
83% 51%
Deliver outstanding
buying and selling
experiences
with best practices for
configure, price, and
quote (CPQ)
Three ways CPQ improves the B2B customer experience:
Faster results
Accuracy
Personalization
Speed is number one on the list of modern
customer expectations. Complex quotes can be
generated in seconds. But if a particular quote
doesn’t work for the customer, a new one must
be created.
Aside from speedy responses, customers want to
receive quotes that are accurate. Errors in quotes
and configurations can cost you money and be
that one bad experience that causes a customer
to switch.
Customers and partners can have specific pricing
and catalogs tailored just for them. For sellers,
AI built directly into the product provides optimal
pricing for each individual quote along with
recommended cross-sell and up-sell opportunities.
Consider this:
Consider this:
Consider this:
Sales people spend
up to 66% of their time
on non-selling tasks,
such as quote creation.
For a $1 billion company,
just a 1%-2% margin
increase annually can
be worth millions.
Every automated task
frees up time to apply
to developing deeper
customer relationships.
88977enUS (24/05)
© 2024 SAP SE or an SAP affiliate company. All rights reserved. See Legal Notice on www.sap.com/legal-notice for use terms, disclaimers, disclosures, or restrictions related to this material.
Ready to simplify your buying process?
Explore SAP CPQ
Surprisingly, this is not always easy.
of B2B buyers have
shifted from in-person
to digital interactions
with their sellers
Source: Deloitte Digital, New research on B2B CX: Drive strong
relationships and revenues through new B2B, 2023.
Source: VML, The B2B Future Shopper Report 2023, 2023.
of global B2B buyers say
sellers don’t understand
the friction points in the
online buying experience
83% 51%
Deliver outstanding
buying and selling
experiences
with best practices for
configure, price, and
quote (CPQ)
Three ways CPQ improves the B2B customer experience:
Faster results
Accuracy
Personalization
Speed is number one on the list of modern
customer expectations. Complex quotes can be
generated in seconds. But if a particular quote
doesn’t work for the customer, a new one must
be created.
Aside from speedy responses, customers want to
receive quotes that are accurate. Errors in quotes
and configurations can cost you money and be
that one bad experience that causes a customer
to switch.
Customers and partners can have specific pricing
and catalogs tailored just for them. For sellers,
AI built directly into the product provides optimal
pricing for each individual quote along with
recommended cross-sell and up-sell opportunities.
Consider this:
Consider this:
Consider this:
Sales people spend
up to 66% of their time
on non-selling tasks,
such as quote creation.
For a $1 billion company,
just a 1%-2% margin
increase annually can
be worth millions.
Every automated task
frees up time to apply
to developing deeper
customer relationships.
88977enUS (24/05)
© 2024 SAP SE or an SAP affiliate company. All rights reserved. See Legal Notice on www.sap.com/legal-notice for use terms, disclaimers, disclosures, or restrictions related to this material.
Ready to simplify your buying process?
Explore SAP CPQ