CV ADA AGRAIT
As the Global Chief Marketing Officer at SAP, Ada leads all marketing functions, driving strategies and global execution that support business objectives, significantly contributing to SAP’s sales growth and market leadership. Preuzmite dokument© 2025 SAP SE or an SAP affiliate company. All rights reserved. See Legal Notice on www.sap.com/legal-notice for use terms, disclaimers, disclosures, or restrictions related to this material.
Learn more about Ada Agrait:
• At SAP since: 2022
• Nationality: American
• Based in Bellevue, USA.
Ada Agrait biography
As the Global Chief Marketing Officer at SAP, Ada Agrait leads all marketing functions including brand,
awareness, demand generation, adoption, field marketing, events, sponsorships, partner marketing, and
digital experiences. Ada and her team guide worldwide marketing initiatives by fostering a data-driven
culture, identifying trends, and collaborating closely with product & sales teams. She drives strategies and
global execution that support business objectives, significantly contributing to SAP’s sales growth and
market leadership.
Ada joined SAP in 2022, to help transform the marketing organization. Before joining SAP, she was at
Microsoft, where she helped envision a new digital-first marketing approach by leveraging technology and
centralizing key functions into a Global Demand Center, and most recently served as Vice President of
Commercial Marketing, where she led integrated marketing efforts spanning brand, digital marketing,
acquisition, social, and events for Microsoft’s commercial portfolio. She also led marketing in senior
leadership roles for Microsoft in the Bing, M365, Power Platform, and Azure business units. Prior to that,
she was with Ernst & Young and led digital marketing and PR at agencies in New York City.
She holds a bachelor’s degree from Syracuse University and an MBA in marketing and finance from
Fordham Graduate School of Business. A proud Latina leader, Ada lives in Kirkland, Washington with her
husband and daughter.
Follow Ada on social media
LinkedIn
Learn more about Ada Agrait:
• At SAP since: 2022
• Nationality: American
• Based in Bellevue, USA.
Ada Agrait biography
As the Global Chief Marketing Officer at SAP, Ada Agrait leads all marketing functions including brand,
awareness, demand generation, adoption, field marketing, events, sponsorships, partner marketing, and
digital experiences. Ada and her team guide worldwide marketing initiatives by fostering a data-driven
culture, identifying trends, and collaborating closely with product & sales teams. She drives strategies and
global execution that support business objectives, significantly contributing to SAP’s sales growth and
market leadership.
Ada joined SAP in 2022, to help transform the marketing organization. Before joining SAP, she was at
Microsoft, where she helped envision a new digital-first marketing approach by leveraging technology and
centralizing key functions into a Global Demand Center, and most recently served as Vice President of
Commercial Marketing, where she led integrated marketing efforts spanning brand, digital marketing,
acquisition, social, and events for Microsoft’s commercial portfolio. She also led marketing in senior
leadership roles for Microsoft in the Bing, M365, Power Platform, and Azure business units. Prior to that,
she was with Ernst & Young and led digital marketing and PR at agencies in New York City.
She holds a bachelor’s degree from Syracuse University and an MBA in marketing and finance from
Fordham Graduate School of Business. A proud Latina leader, Ada lives in Kirkland, Washington with her
husband and daughter.
Follow Ada on social media