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Understand trends, deliver products efficiently and create individualised experiences for your customers by becoming an intelligent enterprise with Fashion solutions from SAP.

Experience Intelligent Commerce

Request a demo today for SAP’s powerful Upscale Commerce solution with built-in AI and a mobile-first experience.

The Body Shop is undergoing a global Digital Reinvention

Headless commerce is one of the main trends for e-commerce in 2020. Hear how The Body Shop has unlocked digital agility with SAP solutions.

PVH: Fashion Customer Success Story

Discover how PVH unified complex business processes, giving them the flexibility to supercharge their growth.

Exceed expectations & deliver fashion trends your customers want.

Discover technologies that enable you to delight customers and make data-driven decisions. Whatever your business needs to compete in a crowded marketplace, industry-built solutions from SAP will help accelerate your digital strategy for the next generation of shoppers.

See how customers are succeeding with SAP

Get the facts


of the top 20 global apparel and footwear retailers run SAP solutions.


100 %

of the most admired apparel retailers in the world run SAP solutions.


100 %

of the Internet and catalogue retailers in the Forbes Global 2000 are SAP customers.


Prioritise sustainable fashion & stay on trend

The Ultimate Guide on how to reimagine fashion for the New Era

With over 85% of production ending in landfill, the fashion industry faces a staggering challenge. In the current ‘Decade of Action,’ fuelled by heightened consumer awareness and environmental concerns, businesses today must take practical and transparent action. Explore SAP’s guide for fashion companies and discover how you can successfully deliver results whilst building credibility with consumers. Transform your fashion business today.

Find fashion software tailored to your needs

Automate processes to achieve your goals with fewer resources and expenses – so you can focus on delivering a superior customer experience.

SAP S/4HANA for fashion and vertical business

Manage your business processes across one system landscape using the power of in-memory computing to analyse large data volumes for a fast and accurate overview of products. This results in greater efficiency, quicker time to market, and better inventory control.

SAP Commerce Cloud

Engage and understand your customers in every part of the commerce experience, from content creation to merchandising to fulfilment. Showcase your products and services and create a personalised, relevant experience that keeps your customers coming back for more.

Get fresh perspectives from fashion experts

Judith Magyar
Senior Director, Multimedia Content Team, Global Corporate Affairs at SAP

If We Had To Write Mother Nature A Check For Our Environmental Impact, How Much Would It Be?

The need for urgent climate action has never been greater. With the fashion retail being the second most polluting industry on the planet, sustainability is fast becoming a hot topic and priority. Explore insights and new developments shared by top executives.

Carina Legl
SAP Solution Manager for Sustainability

The Perfect Fit: Fashion And Footwear Take Big Steps Toward Sustainability

Footwear and fashion’s growth-focused business model isn't sustainable. With COVID-19 forcing leading brands to rethink their business models and lead the change to a more sustainable future, explore how Soles4Souls have encompassed both sustainability and style. 

Hanieh Alipour
Data Scientist at SAP

Image search for e-commerce: See revenue and satisfaction soar

Customers don’t have a lot of patience when it comes to purchasing online. Often, text based search engines don't quite meet todays customer experience demands. More and more retailers are boosting engagement and conversion by using image based search on their websites. Find out more today. 

Communities and Events

Sustainable Fashion: The Path to Transformation

Join leading brands Kering Group, Tendam, and ECOALF to hear how they are taking the lead on sustainability and aligning their business strategies with the values of their customers to drive growth.

SAP Fashion Council

Find out how you can secure the loyalty of tomorrow’s fashion customers by becoming part of a strategic forum held twice a year for fashion innovators to share experiences and best practices and build a network with experts.

Manage your fashion business enterprise-wide

Explore our comprehensive solutions for all business processes across all industries to find the solutions you need to build a connected business.

Human Resources

Simplify HR processes and engage your workforce to drive better business results, empower your workforce, and develop your talent.


Bring together financial processes with automated, real-time analytics, and translate them into forward-looking business insight across the entire organisation.


Take advantage of in-depth data analysis, predictions, and processing of complex events, and combine data from a variety of sources into one, integrated platform.

Database and Data Management

Leverage business applications that use the latest technology advancements – including the SAP HANA platform, cloud, mobile, and more.

Application Development and Integration

Deploy high-velocity, intelligent edge applications using business and technology services.

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