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Build Customer Trust in the Era of GDPR, CCPA and Beyond

Your mission: Build customer trust through digital channels

Expanding your digital strategy? You need solutions for honouring the boundaries customers set, protecting their data, and addressing applicable data privacy laws such as the General Data Protection Regulation (GDPR), or the California Consumer Protection Act (CCPA).

Here’s how to meet these challenges.

White paper: Global data privacy goes mainstream

Worried about compliance for individual consumer data privacy regulations? Discover the foundations of a global consumer data privacy strategy that can strengthen customer trust and loyalty.

Today’s global data privacy landscape requires a holistic solution

It’s no longer sustainable for you to store customer data in silos and address data privacy regulation compliance with a piecemeal strategy. Instead, you need a holistic, centralised solution for consent and preference data management.

Customer Testimonial: BCD Travel

Find out how BCD Travel addresses GDPR requirements for customer data management and empowers customers to manage their own experiences.

Explore the link between data privacy and customer trust

Watch this video to learn how you can address consumer data privacy regulation requirements and build more trusted, personalised customer relationships.

Discover SAP enterprise consent and preference management

Learn how SAP Customer Data Cloud can help you build better relationships with your customers based on transparency and trust.

How to address key requirements for GDPR, CCPA and LGPD

New data privacy laws are changing the rules when it comes to how businesses can collect and process customer data. Download our Data Privacy Regulation Quick Facts sheets to learn how to address customer data requirements in the GDPR, CCPA or LGPD.

GDPR quick facts

Do you address the customer data management requirements in the GDPR? Download this guide to find out.

CCPA quick facts

Jumpstart your CCPA compliance efforts! Find out how to address this regulation’s customer data management requirements here.

LGPD quick facts

Do you do business with Brazilian customers? If so, the LGPD may impact you. Download this guide to learn how you address its customer data requirements.

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