SAP Experience Centre London, UK

Immerse Yourself

Explore SAP's innovations

Through personalised experiences and compelling stories, visitors explore SAP's innovations directly, connecting them to real-world business challenges. By interacting with SAP's solutions in action, visitors gain clarity, confidence, and inspiration to accelerate their digital transformation with SAP.

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Our Showcases

Through storytelling and personalisation, together with our partners, we show customers how to turn possibilities into opportunities with SAP. Every visit to an SAP Experience Centre is tailored to each customer’s unique business challenges, matching each challenge with the relevant solution.

Meet the UK Experience Centre Team

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Carl StreatfieldHead of SAP Innovation Labs UKI
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Nafisa ShaikhSAP Experience Centre London Coordinator
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Roel LeijtenStudio Manager
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Manzar HaqCustomer Advisor for Business AI

Take a look round

At SAP Experience Centre London, we offer an exhibition space with immersive demonstrations and showcases across the SAP portfolio.

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Showcase Area

Our showcase space where visitors can witness the state-of-the-art with SAP solutions, take part in discussions and explore innovative use cases.

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Immersive Experience Room

Our specialised room equipped with 360° projectors, designed to immerse users in simulated experiences such as customer journeys or end-to-end processes.

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Presentation theatre (230 capacity)

Our dedicated venue equipped with audio-visual technology where speakers can deliver talks or presentations to an audience.

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Informal meeting space

Facilitate spontaneous gatherings, discussions, and collaboration. Features comfortable seating and a flexible layout, encouraging creative exchanges.

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Retail technology

Our designated space to interact with and experience our latest retail service technology firsthand.

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Operational use cases

See live examples of the latest innovations and applications, providing insights into how these advancements can enhance our customers businesses.

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