SAP United Kingdom and Ireland Management Team

SAP UK & Ireland

Drives SAP’s regional strategy and customer impact, supporting organisations across the UK and Ireland with world‑class technology and expertise.

Leila Romane
Leila RomaneManaging Director

As Managing Director, Leila leads the team, executing SAP’s UKI strategy with a focus on driving customer success, building a resilient business in the cloud and creating followership from employees, customers, and partners. A passionate leader with extensive experience managing organisations and scaling high performing teams across large complex markets, Leila has held senior executive roles across the UK and Ireland as well as EMEA since joining SAP in 2017.

Leila is no stranger to the UKI, having served as the market unit Chief Business Officer before accepting this appointment, where she was responsible for executing SAP’s UKI go to market strategy, sales and demand generation whilst driving customer lifetime value as part of its focus on transforming to a cloud company.

Renaud Heyd
Renaud HeydChief Finance Officer

Renaud is a high performing finance executive with over 20 years of international experience in the software industry, with a focus on Cloud/SaaS, new business models and partner & channel ecosystems. As CFO of SAP UK & Ireland, Renaud is dedicated to building high performing teams and ensuring diversity & inclusion across the business.

Born in France, Renaud holds several post-graduate diplomas from UK and French universities in Finance and Business Administration.

Paul Clements
Paul ClementsChief Business Officer

Paul has been the Chief Business Officer at SAP UKI since November 2024 and is responsible for leading business operations and strategic initiatives that drive growth and value.

In his 14 years at SAP, Paul started his SAP career as a business operations intern before joining the Sales Academy, going onto lead Line of Business and Industry sales teams, and support demand generation in the COO Office. This variety of roles has given Paul a deep understanding of the different aspects of our business, operations, and culture.

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Rob GeddesHead of Customer Success Management

Rob Geddes is Head of Customer Success Management for SAP UK & Ireland, reinforcing the market unit’s commitment to delivering customer value and long-term success. In this role, Rob brings together teams and programmes that help customers drive adoption and consumption, accelerate their transformation and get more from their SAP solutions.

Rob joined SAP in June 2020, where he led the transformation of the UKI Services team. In 2023, he went on to establish and lead the UKI Enterprise Customer Success Management team, before taking on his current leadership position in January 2025. Prior to SAP, Rob spent over 15 years in senior services leadership roles at Microsoft and Infor, leading large teams and delivering global programmes.

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Meredith Van EeuwenHead of People & Culture

Meredith brings more than 20 years of global experience in Human Resources and People & Culture leadership, with deep expertise in shaping people strategies and leading complex transformation across international, technology‑driven organisations.

As Head of People & Culture for SAP UK, Meredith leads the company’s people strategy, partnering with the Executive team to develop talent and leadership capability, and foster a culture that supports innovation, engagement, and business impact.

Born in the United States, Meredith has held senior leadership roles across the UK, EMEA, APAC, LATAM, and the U.S. She is recognised for aligning people, culture, and performance strategies with commercial objectives to drive sustainable business growth.

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