
Know your customers better than your competition can
Innovate to beat the competition, integrate to delight the customer.
Use the power of your entire enterprise to make each customer feel like your only customer.
Top 10 ways SAP BTP can enhance the customer experience
Create a better customer experience with SAP BTP
Combining the power of SAP Customer Experience Solutions with SAP Business Technology Platform can provide real-time insights and data to optimize every customer interaction with your company.
Bring the entire enterprise to your customer
- Create a seamless, unified front to your customers by integrating all departments and processes
- Customer delivery, inventory, and return data – all in one place
Empower your organization to conduct analysis
- Simplify the user experience when it comes to analysis during planning and execution
- Get the right offer, to the right person, at the right time with predictive planning
Gain competitive advantage through customization
- Quickly integrate and enhance business processes, applications, and data across your enterprise
- Agility, enhanced: Low-code and no-code app development and automation can simplify tasks and processes
- Connect people, data, and workflows to boost customer engagement and retention
Meet our customers
See how global organizations use SAP Customer Experience solutions and SAP Business Technology Platform to delight their clients and prospects.

Tessco provides next-gen experiences by replacing the siloed structure of its own teams with a collaborative organization.

Ferrara now has a single source of truth to better understand what customers want, so it can consistently deliver data-driven actions.
To ensure they have happy fans in every seat, San Jose Sports & Entertainment Enterprises, uses SAP Business Technology Platform.
Explore use cases on how SAP BTP can help support your customer experience needs
View business use cases that showcase the business value and outcomes managers and teams can achieve with SAP BTP, along with technical use cases that provide IT and development teams with the guidance and information needed to implement our use cases.
Ready to see what you can do with SAP Business Technology Platform?
Discover partner content and apps for customer experience
Find out how our trusted partners can help you meet your organizational and business needs quickly and efficiently with content and solutions built on SAP BTP.
Explore business challenges that can be solved with SAP BTP
Help your IT team realize how they can use SAP BTP to solve business challenges from our vast library of usage scenarios and implementation guides.
Find out what SAP BTP can do for your company
Explore our various solutions for database and data management, analytics, integration, application development, and intelligent technologies.