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Why SAP Customer Experience?
Learn why SAP is recognized as a leading provider of CRM and customer experience solutions.
Gartner has recognized SAP as a Leader in the Magic Quadrant for Digital Commerce for the seventh time in a row.
Emarsys, now part of SAP, has been named a Leader for the third time for the SAP Emarsys Customer Engagement platform.
Learn why SAP maintains a Leader position in the Gartner Magic Quadrant for Sales Force Automation** for the third year in a row.
Experience the latest CX solutions from SAP
Drive profitable B2B e-commerce outcomes
Discover how to simplify complex B2B processes, boost profits through data-driven intelligence, and achieve business agility at scale on an enterprise-grade platform.
Build customer loyalty and trust
See how our customer identity and consent management solutions help deliver frictionless engagements across touch points and address data privacy on a global scale.
Learn more about SAP Customer Experience solutions
View the latest articles, research, demos, and videos to understand how our CX solutions can help you address your business needs.