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Big Data

What is Big Data?

Big Data is the ocean of information we swim in every day – vast zetabytes of data flowing from our computers, mobile devices, and machine sensors. With the right Big Data tools, your organization can store, manage, and analyze this data – and gain valuable insights that were previously unimaginable. Big Data technologies such as in-memory data management, analytics, artificial intelligence (AI), and machine learning can help you transform decision making and your business.

The Human Face of Big Data

The Human Face of Big Data, an award-winning documentary, explores how real-time Big Data visualization tools are helping the world address some of humanity’s biggest challenges – including pollution, world hunger, and illness.

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Becoming an insight-driven business

In this guide for mid-sized businesses, discover how you can extract more value from your data with the right tools, advanced pull-style analytics, and integrated data from consistent sources.

Data and analytics in digital transformation

Explore the link between data analytics and digital transformation, cross-industry examples of companies using them to grow revenue, as well as common road blocks and solutions.

Busting data management myths

What are the biggest challenges faced by organizations with complex data environments? Find out – and get insight into misconceptions about managing Big Data – in our Big Data Bluffing Game.

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See what our customers are saying

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Video testimonial from Nissan, an SAP customer

Nissan

Big Data is giving Nissan better customer insights. The result? Better services, more satisfied customers, and cost savings they can use to expand into other areas. 

 
Video testimonial from Reuters, an SAP customer

Reuters

With SAP HANA database, Reuters crunched 100 million survey results in near-real time to deliver fast, accurate information about the U.S. 2016 presidential election. 

 
Video testimonial from Glu Mobile, an SAP customer

Glu Mobile

Learn how this mobile gaming company used Big Data technology for a cost-effective, high-performing solution that gives rich insights into the player experience.

 
American Water

American Water

Discover how American Water uses real-time controls to get clean, quality information from the source and improve decision making.

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Discover deeper insights in data lakes

Explore how companies across diverse industries are tapping into massive repositories of data known as data lakes. Using Big Data analytics and machine learning techniques, they are finding valuable insights and correlations that reveal advanced strategies – and even new business models.

Bring order to data chaos

Are you spending too much time managing data rather than using it? Overcome the challenges of being “data-driven” with this set of strategies, which includes automatically sourcing and combining all data types in real time.

Give your startup a jumpstart

If you’re a startup company with a predictive analytics, real-time analytics, or Big Data software solution, SAP Startup Focus can accelerate your market traction. Through the program, we’ll help you develop your solution on SAP HANA – and sell it to SAP's global customer base.

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Explore Big Data solutions from SAP

Easily manage your diverse data landscape – across data warehouses, data lakes, and databases – with our on-premise and Big Data cloud solutions.

Accelerate the value of your Big Data with SAP Digital Business Services

Extract the maximum value from your Big Data and business analytics – faster than you thought possible. Experts from our consulting services for Big Data can help you transform your IT infrastructure and implement Big Data technologies that let you capture, store, and leverage data-driven insights in real time.

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Use design thinking to find Big Data opportunities that align with your organizational priorities

Implement a Big Data platform and governance system using best practices

Leverage advanced data science to uncover hidden signals that lead to competitive advantage

Run Big Data analytics applications that let you see the bigger picture and anticipate the future

Design a detailed road map that helps you achieve your long-term vision for Big Data

Deploy your solution in the environment that best meets your needs: on premise, cloud, or hybrid

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Unlock the power of Big Data faster

Explore the hottest Big Data topics

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Big Data Innovation

Read the latest blogs on Big Data management and innovation.

SAP HANA Platform Blog

Stay on top of popular blogs about Big Data and the SAP HANA platform.

Blog Series: Big Data Analytics

Browse blogs and thought leadership about Big Data analytics.

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