Improve customer lifetime value with omnichannel loyalty experiences
This one-stop solution allows you to create consistent user journeys across multiple channels, countries, and regions. Configure loyalty programs to reward members with personalized engagements.
Overview
Collect first-party data at scale
The solution delivers robust first-party loyalty data at scale, along with plenty of ways to personalize touchpoints across the entire customer journey.
Deliver consistent omnichannel experiences for members
Create consistent user journeys for your loyalty members regardless of the channels they use, including e-commerce, in-store, mobile app and social media.
Identify your advocates and improve customer lifetime value
Identify high-value users and develop strategies to harness the advocacy of loyal customers, and improve user referral participation, average order value, and repurchase rate.
Details
Solution type
Extensions and Add-ons
Industry
Retail, Consumer Products
Compatibility
Works with
SAP Engagement Cloud
Features
Integrate loyalty into existing infrastructure
Seamlessly integrate loyalty into your ecosystem with open APIs, allowing for easy configuration and scalability. This flexible infrastructure ensures that the loyalty program aligns with your specific business requirements and can adapt to future growth and changes.

Define flexible rules with conditions of your choice
Define various types of rules and run different campaigns without worrying about performance. Use your customer, product, category and store master data to create rules tailored for your organization in no time.

Create data-driven personalized promotions
Reward members with engagements that appeal to both rational and emotional drivers. Personalize promotions based on member data. Provide members with benefits, offers and coupons.

Plans and pricing
All plans include:
- Loyalty programs, tiers and points
- Integration into SAP CX and other infrastructure
- Feature updates
- User training & support
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Technical Information
Technical details
| Solution type | Extensions and Add-ons |
| Category | Marketing |
| Industry | Retail, Consumer Products |
| Works with |
|
Deployment and operations
The following information is provided by the publisher and applies to the latest app version available on the SAP Store. SAP does not control these policies and procedures; the publisher is solely responsible for the accuracy of the provided information.
| Deployment |
|
| Globalization |
|
| Operations |
|
Security and compliance
The following information is provided by the publisher and applies to the latest app version available on the SAP Store. SAP does not control these policies and procedures; the publisher is solely responsible for the accuracy of the provided information.
| Security |
|
| Compliance |
|
| Privacy policy |
SAP's privacy policy is not applicable to the use of this app. Please refer to the privacy policy provided by this app's partner. |
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Resources
Solution Overview
Use Case - Improve Your Customer Experience
User Guide
Publisher
Hangzhou Shuyun Information Technology
Shuyun is a pioneer in customer digital marketing technology. Founded in 2011, it has 8 offices: Shanghai, Hangzhou, Beijing, Guangzhou, Xi'an, Chengdu, Hong Kong, and Singapore.
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