Improve customer lifetime value with omnichannel loyalty experiences

This one-stop solution allows you to create consistent user journeys across multiple channels, countries, and regions. Configure loyalty programs to reward members with personalized engagements.

Overview

Collect first-party data at scale

The solution delivers robust first-party loyalty data at scale, along with plenty of ways to personalize touchpoints across the entire customer journey.

Deliver consistent omnichannel experiences for members

Create consistent user journeys for your loyalty members regardless of the channels they use, including e-commerce, in-store, mobile app and social media.

Identify your advocates and improve customer lifetime value

Identify high-value users and develop strategies to harness the advocacy of loyal customers, and improve user referral participation, average order value, and repurchase rate.

Details

Solution type

Extensions and Add-ons

Industry

Retail, Consumer Products

Compatibility

Works with

This product is compatible with or enhances the functionality of these SAP solutions but doesn't require them.

SAP Engagement Cloud

Features

Integrate loyalty into existing infrastructure

Seamlessly integrate loyalty into your ecosystem with open APIs, allowing for easy configuration and scalability. This flexible infrastructure ensures that the loyalty program aligns with your specific business requirements and can adapt to future growth and changes.

Integrate loyalty into existing infrastructure
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Define flexible rules with conditions of your choice

Define various types of rules and run different campaigns without worrying about performance. Use your customer, product, category and store master data to create rules tailored for your organization in no time.

Define flexible rules with conditions of your choice
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Create data-driven personalized promotions

Reward members with engagements that appeal to both rational and emotional drivers. Personalize promotions based on member data. Provide members with benefits, offers and coupons.

Create data-driven personalized promotions
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