TOA: Reacting flexibly to market changes with synchronized value- and quantity-based planning
Read about how TOA Corporation initiated a supply chain transformation by unifying sales, operations, and production processes using SAP Integrated Business Planning for sales and operations. Télécharger le documentINTERNAL – SAP Only (delete if public)
TOA: Reacting flexibly to global
supply chain disruptions with
advanced decision-making visibility
TOA Corporation began as a manufacturer of carbon microphones in 1934. Over the
years, the company’s business expanded to encompass emergency broadcast
systems, announcement broadcast systems, and other professional audio
equipment. TOA Corporation is also a leader in network and video equipment,
including security and surveillance cameras.
Having upgraded its business operations on advanced ERP, TOA Corporation
embarked on a supply chain transformation project as its next step. Looking to
improve its short-term operational planning processes and replace traditional
workflows with automation, TOA Corporation sought to optimize production, sales,
and inventory planning. To get there, the company set out to unify sales, operations,
and production processes as well as gain comprehensive visibility on planning
operations using one solution in the cloud.
Featured partner
TOA: Reacting flexibly to global
supply chain disruptions with
advanced decision-making visibility
TOA Corporation began as a manufacturer of carbon microphones in 1934. Over the
years, the company’s business expanded to encompass emergency broadcast
systems, announcement broadcast systems, and other professional audio
equipment. TOA Corporation is also a leader in network and video equipment,
including security and surveillance cameras.
Having upgraded its business operations on advanced ERP, TOA Corporation
embarked on a supply chain transformation project as its next step. Looking to
improve its short-term operational planning processes and replace traditional
workflows with automation, TOA Corporation sought to optimize production, sales,
and inventory planning. To get there, the company set out to unify sales, operations,
and production processes as well as gain comprehensive visibility on planning
operations using one solution in the cloud.
Featured partner
INTERNAL – SAP Only (delete if public)
“With SAP IBP for sales and operations, our production, sales,
and inventory management processes are unified and in sync.
This helps us make advanced planning decisions based on
both value and quantity.”
Akinori Ueda, Head of Supply Chain Management Strategy Department,
TOA Corporation
TOA Corporation
Kobe, Japan
https://www.toa-global.com
Industry
Industrial manufacturing
Employees
3,144
Revenue
¥50.6 billion
(US$348 million)
Products and services
Audio and visual
broadcasting and
communications
transmission equipment
Featured solutions
SAP IBP for sales and
operations, SAP Supply
Chain Control Tower, and
SAP S/4HANA
4,000
Stock keeping units’
stable supply secured
100%
Of manual adjustments to
production plans eliminated
Before: Challenges and opportunities
• Delays in production, procurement, and supply of key materials due to supply chain disruptions
• Significant operational burden from repeated adjustment of production plans
• Siloed production, sales, and inventory planning processes
Why SAP and NTT DATA Global Solutions
• Fast, flexible planning functionality in the SAP Integrated Business Planning (SAP IBP) application for sales and
operations, offering native integration with SAP S/4HANA
• Ease of implementation and low learning curve for SAP IBP
• Comprehensive visibility of the supply network with the SAP Supply Chain Control Tower solution
• Reduced complexity from leveraging best practices and taking a fit-to-standard approach, aligning operations with
standard processes embedded in SAP IBP for sales and operations
• Continuous functional enhancements delivered through quarterly releases
• NTT DATA Global Solutions’ expertise to support both the implementation of SAP IBP and TOA’s business
transformation by standardizing planning processes and improving the accuracy of production, sales, and inventory
planning operations
After: Value-driven results
• Improved planning operations by integrating production, sales, and inventory management planning, reducing manual
effort and workload in the field
• Aligned operations, sales, and production departments to improve planning accuracy
• Enabled comprehensive visibility of the supply network with real-time alerts and predictive analytics
• Synchronized data across value-based and quantity-based planning
• Prepared to use advanced data analysis for anticipating changes in demand to promptly mitigate risks
Harmonizing production, sales, and inventory management
planning with SAP IBP for sales and operations
94409enUS (25/07) © 2025 SAP SE or an SAP affiliate company. sap.com/terms-of-use
Featured partner
“With SAP IBP for sales and operations, our production, sales,
and inventory management processes are unified and in sync.
This helps us make advanced planning decisions based on
both value and quantity.”
Akinori Ueda, Head of Supply Chain Management Strategy Department,
TOA Corporation
TOA Corporation
Kobe, Japan
https://www.toa-global.com
Industry
Industrial manufacturing
Employees
3,144
Revenue
¥50.6 billion
(US$348 million)
Products and services
Audio and visual
broadcasting and
communications
transmission equipment
Featured solutions
SAP IBP for sales and
operations, SAP Supply
Chain Control Tower, and
SAP S/4HANA
4,000
Stock keeping units’
stable supply secured
100%
Of manual adjustments to
production plans eliminated
Before: Challenges and opportunities
• Delays in production, procurement, and supply of key materials due to supply chain disruptions
• Significant operational burden from repeated adjustment of production plans
• Siloed production, sales, and inventory planning processes
Why SAP and NTT DATA Global Solutions
• Fast, flexible planning functionality in the SAP Integrated Business Planning (SAP IBP) application for sales and
operations, offering native integration with SAP S/4HANA
• Ease of implementation and low learning curve for SAP IBP
• Comprehensive visibility of the supply network with the SAP Supply Chain Control Tower solution
• Reduced complexity from leveraging best practices and taking a fit-to-standard approach, aligning operations with
standard processes embedded in SAP IBP for sales and operations
• Continuous functional enhancements delivered through quarterly releases
• NTT DATA Global Solutions’ expertise to support both the implementation of SAP IBP and TOA’s business
transformation by standardizing planning processes and improving the accuracy of production, sales, and inventory
planning operations
After: Value-driven results
• Improved planning operations by integrating production, sales, and inventory management planning, reducing manual
effort and workload in the field
• Aligned operations, sales, and production departments to improve planning accuracy
• Enabled comprehensive visibility of the supply network with real-time alerts and predictive analytics
• Synchronized data across value-based and quantity-based planning
• Prepared to use advanced data analysis for anticipating changes in demand to promptly mitigate risks
Harmonizing production, sales, and inventory management
planning with SAP IBP for sales and operations
94409enUS (25/07) © 2025 SAP SE or an SAP affiliate company. sap.com/terms-of-use
Featured partner