Spectrum Reach: Improving AR and Data Processing for a More Flexible and Seamless Customer Experience
Learn how Spectrum Reach can now offer its customers better and more individualized service that meets their specific needs using SAP Billing and Revenue Innovation Management and SAP Convergent Mediation by DigitalRoute. Descargue el documentoPUBLIC
Picture Credit | Customer Name, City, State/Country. Used with permission.
Spectrum Reach is the advertising sales business of Charter Communications Inc.,
a broadband connectivity company and cable operator. It creates scalable advertising
and marketing services driven by aggregated and de-identified data insights and award-
winning creative services. Spectrum Reach helps businesses of all sizes reach anyone,
anywhere, on any screen.
A key to achieving these goals was to create a more efficient, streamlined user
experience by consolidating more than 11 regional accounts receivable (AR) solutions
and unifying invoicing processes. Spectrum Reach also wanted to find a solution that
could process and track high volumes of media usage and transactional data to support
more flexible customer billing operations. It was looking for a partner to design, architect,
and implement the solution to support today’s needs as well as future growth.
Spectrum Reach: Improving AR and
Data Processing for a More Flexible
and Seamless Customer Experience
Picture Credit | Customer Name, City, State/Country. Used with permission.
Spectrum Reach is the advertising sales business of Charter Communications Inc.,
a broadband connectivity company and cable operator. It creates scalable advertising
and marketing services driven by aggregated and de-identified data insights and award-
winning creative services. Spectrum Reach helps businesses of all sizes reach anyone,
anywhere, on any screen.
A key to achieving these goals was to create a more efficient, streamlined user
experience by consolidating more than 11 regional accounts receivable (AR) solutions
and unifying invoicing processes. Spectrum Reach also wanted to find a solution that
could process and track high volumes of media usage and transactional data to support
more flexible customer billing operations. It was looking for a partner to design, architect,
and implement the solution to support today’s needs as well as future growth.
Spectrum Reach: Improving AR and
Data Processing for a More Flexible
and Seamless Customer Experience