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Cassio Christianini headshot

Cassio Christianini

Head of AI Go-to-Market for the Americas

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Cássio Christianini is Head of AI Go-to-Market for the Americas at SAP, leading a newly unified, continental organization spanning North America and Latin America. His mission is to accelerate Business AI adoption at scale and help organizations across the region transform how they run their businesses — bridging the gap between AI's potential and tangible business impact.

With a strong track record of building and scaling AI businesses across complex, multi-market environments, his expertise spans from business transformation to go-to-market strategy, consistently positioning SAP as a leader in enterprise technology across its markets.

Cássio holds an engineering degree, an MBA from the University of São Paulo, and a specialization in Corporate Finance from the University of Michigan. His career reflects a deep commitment to integrating technology and business impact to drive sustainable, long-term growth.

Publications

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On LinkedIn, I publish practical perspectives and customer stories about applying AI to solve business challenges and accelerate growth. His posts focus on innovation, value creation, and regional market trends.

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