Boost ROI with AI-powered diagnostics, automated promo calendar, and scenario planning

Make smarter promotion investment decisions with optimized calendars, scenario planning, and outcome benchmarking—all while factoring in real-world constraints and shopper behavior. Integrated with trade promotion management (TPM) systems and SAP S/4HANA.

Overview

Unlock fast, data-backed ROI gains from promotions

Better understand past promotions using post-event diagnostics—including isolating the impact of competition—and start delivering quick wins in just 8–10 weeks.

Reduce wastage and maximize impact with smart promo reallocation

Reassign underperforming promotions and redesign mechanics or durations based on effectiveness diagnostics, ensuring every dollar spent drives stronger ROI with minimal wastage.

Accelerate decision-making with automated promo calendars and what-if simulation

Cut manual planning time by half with automated promo calendar generation and powerful simulations. Define business objectives such as maximizing ROI, volume, revenue, or profit, and apply user-centric constraints to prepare multiple scenarios and benchmark the best promotion strategy.

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Details

Solution type

Extensions and Add-ons

Industry

Cross-Industry, Retail, Consumer Products, Automotive, Banking

Compatibility

Works with

This product is compatible with or enhances the functionality of these SAP solutions but doesn't require them.

retail promotion analyzer

Features

Analyze promotion effectiveness with post-event dashboard

Use advanced diagnostics and insight studies to evaluate past promotions and uncover quick wins through automated recommendations like Reassigning underperforming promotions, Redesigning mechanics, Strategic investment planning, and Segmented execution across customer groups.

Analyze promotion effectiveness with post-event dashboard
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Generate optimized promotion calendars with advanced constraints

Instantly generate data-driven promotion calendars aligned to ROI, profit, or volume goals with minimal effort. Incorporate vendor terms, mechanics, shopper behavior, and key constraints such as supply chain, budget, and feasibility for realistic planning.

Generate optimized promotion calendars with advanced constraints
Enlarge

Simulate, compare, and benchmark multiple 'what-if' scenarios

Run simulations on top of your promotion plans to evaluate different strategies, forecast their impact, and identify the most effective options before execution. Benchmark promotions against KPIs and evaluate scenarios by comparing uplift, ROI, and profitability across channels and segments.

Simulate, compare, and benchmark multiple 'what-if' scenarios
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Plans and pricing

All plans include:

  • Post-event diagnostics with competitive impact isolation
  • Automated promo calendar generation with real-world constraints
  • AI-powered scenario planning with ROI-based optimization

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  • Covers all categories, customers, and channels for a key market, with built-in scaling efficiencies for future expansion based on market size and scope-specific constraints.

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  • Limited coverage of Categories/ Customers/ Channel (specific constraints to be determined basis size and nature of market in scope). Typically covers SKUs capturing upto 90% of promotion investment

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Technical Information

Technical details

Solution type Extensions and Add-ons
Category Data and Analytics
Industry Cross-Industry, Retail, Consumer Products, Automotive, Banking
Works with
  • retail promotion analyzer

Deployment and operations

The following information is provided by the publisher and applies to the latest app version available on the SAP Store. SAP does not control these policies and procedures; the publisher is solely responsible for the accuracy of the provided information.

Deployment
  • Integrates with SAP Cloud solutions This product integrates with SAP cloud solutions using standard SAP-approved interfaces and APIs.
  • Software-as-a-Service solution This product is delivered online as a subscription service.
  • Cloud Solution This product is designed to be delivered over a network as a cloud service.
  • User Assistance provided Assistance is provided to enable all target users to install configure, and use the solution.
  • Deployed on server This product is an on-premise/hosted solution designed to be downloaded and deployed on a server.
Globalization
  • Internationalized for global customers This product has been internationalized to meet the needs of global customers (e.g. the use of Unicode).
  • Localized for business best practices This product has been localized to incorporate local business best practices (e.g. support for local currencies).
  • Translated user interfaces and documentation User interfaces and documentation for this product have been translated into multiple languages. Please consult product documentation or contact the publisher for more details.
Operations
  • Service Levels >99.5% This product achieves operational performance levels of 99.5% or greater.
  • Auditable logging and tracing This product offers auditable logging and tracing capabilities to aid in debugging and troubleshooting.
  • Meets recommended support levels This product meets SAP Store-recommended standards for support levels and turnarounds.
  • Meets SAP Store recommended Service Levels This product meets SAP Store-recommended service levels.
  • High availability and disaster recovery This product has been designed to ensure minimal service interruption and quick restoration of service in the event of a disruption.
  • Multi-tenant solution with full isolation and encryption This product utilizes a multi-tenant architecture with complete isolation and encryption of customer account data, policy and configuration settings.
  • Meets recommended data lifecycle management standards This product meets SAP Store-recommended standards for data lifecycle management and data destruction.

Security and compliance

The following information is provided by the publisher and applies to the latest app version available on the SAP Store. SAP does not control these policies and procedures; the publisher is solely responsible for the accuracy of the provided information.

Security
  • Encrypted communication channels This product employs encryption to secure all communication channels.
  • Secured against software vulnerabilities This product has been secured against common software vulnerabilities, such as operating system, SQL injection, memory corruption, and information leak vulnerabilities.
  • Follows the secure software development and operations lifecycle (SDLC) Secure practices include design, architecture, implementation, test, release preparation, shipment, operations, and support. Open-Source components run latest version.
  • Secured with configurable authentication policies This product has been designed for enhanced security by offering configurable authentication policies.
Compliance
  • Functional correctness This product has been tested for functional correctness using real-life business scenarios of customers.
  • ISO 27001 (Information Security Management) This product meets the standards for information security management specified by ISO 27001.
  • Open source attribution This product complies with the fulfillment of notice and attribution requirements for open source products.
  • Open source representations, warranties, and support This product complies with the representations, warranties, and support requirements for open source and freeware products.
  • SOC 1 and SOC 2 A18:C26 This provider complies with relevant AICPA standards for internal controls over financial reporting and for information system security, availability, processing integrity, and confidentiality or privacy.
  • Offers EU access only To comply with data protection regulations, this solution restricts remote data access and data storage to countries that have implemented the EU Data Protection Directive.
Privacy policy

SAP's privacy policy is not applicable to the use of this app. Please refer to the privacy policy provided by this app's partner.

Publisher privacy policy

Resources

RGM Odyssey: Sailing towards profitable volume growth while anchoring your value share

Testimonial from Paul Smith - Global Product Marketing (SAP Trade and Revenue Growth Management Solutions)

Revenue Growth Management

Publisher

More solutions provided by Decision Point Analytics Inc

products

2001016339,2002000431,2002002613

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IZwtzm6lRiODLpHYDVNlww:LEAD_BUY

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