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CRM and CX Knowledge Center

Explore our knowledge centre for trends, research, and resources from CX experts.

Customer experience, done right

Explore the challenges keeping business leaders awake at night – and the solutions that can help transform problems into possibilities.

Experience the latest CX solutions from SAP

Get ready to meet the moment

Turn a viral social media post into stronger loyalty and higher profits by connecting business processes to the customer experience with SAP Customer Data Platform.

Drive profitable B2B e-commerce outcomes

Discover how to simplify complex B2B processes, boost profits through data-driven intelligence, and achieve business agility at scale on an enterprise-grade platform. 

Build customer loyalty and trust

See how our customer identity and consent management solutions help deliver frictionless engagements across touch points and address data privacy on a global scale. 


SAP Customer Experience LIVE

View the visionary keynote and customer sessions from SAP CX LIVE: Exec Connect.

Learn more about SAP Customer Experience solutions

View the latest articles, research, demos, and videos to understand how our CX solutions can help you address your business needs.

Questions? Get in touch!

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