Hear From Partners Who Build Solutions
Hear from partners who have built applications on SAP platforms and how the SAP PartnerEdge program helps them grow their business and take their solutions to market.
Whether you want to build, sell, service or run SAP – there's a place for all levels of expertise within our partner ecosystem.
Learn more about all the easy, flexible ways to join SAP, whether you're ready to fully commit or prefer to explore and test-drive one of our partnering opportunities first. If you want to Build, Sell, Service or Run SAP solutions, we have the ways to work that fit your business objectives and expertise.
Whether you want to Build, Sell, Service or Run SAP solutions – the award-winning SAP PartnerEdge program is built and designed to ensure maximum success and returns for your business. For partners who meet minimum entry requirements, it's easy to join: simply sign a membership contract, pay an annual fee and start realising the benefits that far exceed the initial investment.
Want to evaluate one of our partnering opportunities and take a test-drive before you buy? SAP has removed many of the barriers and decreased the financial commitment often associated with starting a new vendor relationship. Developing a partnership in the SAP PartnerEdge Open Ecosystem provides an ideal launchpad to build and grow an SAP partnership.
SAP understands that the lines between partner types continue to blur, so we have designed the SAP PartnerEdge program to work and grow with you – with four simple engagement models:
The power comes when you pair any of these engagement models with simplified contracts, standardised program fees that offer discounts (with more engagements models), a Value Points system that rewards you based on your total company contribution, and harmonised and deepening benefits the higher your level in the SAP PartnerEdge program.
We encourage you to explore the Build, Sell, Service and Run partnering options lower down the page. However, if you're still unsure of the engagement model that best fits your business, or simply don't have time, we're here to help in a few easy steps.
Start now and take your first step towards partnering with THE cloud company powered by SAP HANA
Realise the power of partnership – design, innovate and market your software solutions with SAP at your side. One simple partner program for application providers and independent software vendors (ISVs) – from startups to Fortune 100 companies – to build and integrate solutions based on SAP technology and platforms.
Hear from partners who have built applications on SAP platforms and how the SAP PartnerEdge program helps them grow their business and take their solutions to market.
Get started quickly with the planning, development and go-to-market support that fits today, and evolve your engagement with SAP to a more tailored relationship with a custom agreement, if required.
Apply Now. SAP PartnerEdge: Build
Joining the SAP PartnerEdge: Build program grants you access to a comprehensive set of benefits including services, tools and resources designed to help you create new business opportunities, innovate rapidly and expose your solutions to over 370,000 SAP customers and the market effectively. You’ll gain access to:
Provide fully self-contained solutions and create new revenue streams by embedding or bundling SAP solutions, like analytics, databases, mobile, cloud, and in-memory technology:
Apply Now. SAP PartnerEdge: Build
This engagement model is designed for partners that resell SAP solutions. Your organisation may manage the entire customer lifecycle, including demand, sales, and implementation. You are entitled to provide maintenance and support services after successfully completing the appropriate requirements. This model includes, but is not limited to, partners such as value-added resellers (VARs) and resellers.
Gain access to our industry-leading solution portfolio – and offer customers the benefits of working with a local partner who is familiar with their specific business needs. At SAP we offer two ways to join our partner ecosystem as a sales partner:
Before you apply for partnership, please click on the 'Requirements & Benefits' tab above to learn more about the differences between SAP PartnerEdge: Sell and SAP PartnerEdge Open Ecosystem: Sell opportunities.
There are two ways you can join SAP as a sales partner – work directly with SAP to gain access to the full array of benefits and solutions a fully-fledged SAP PartnerEdge Sell partner. Or join the SAP PartnerEdge Open Ecosystem: Sell model and work with one of our distributors to resell a sub-set of the solutions portfolio. Entry and ongoing requirements into the SAP PartnerEdge Open Ecosystem are less than the SAP PartnerEdge agreement, however this is reflected in the level of benefits and the potential revenue and growth opportunities.
Requirements | SAP PartnerEdge: Sell |
SAP PartnerEdge Open Ecosystem: Sell |
Base Program Fee | Yes (approx. €2,000 p.a.) | No |
Sell Engagement Model Fee | Yes (approx. €1,700 p.a.) | No |
Business Plan | Yes | No |
Sales/Presales Trained Employees | Yes* | Yes* |
Marketing Trained Employees | Yes | No |
Support Trained Employees | Yes (not required if reselling SAP-delivered support) |
No |
* Not all solutions require training but it is highly recommended.
The following list only provides a snapshot of available benefits, but demonstrates a comparison between the full SAP PartnerEdge Sell agreement compared to the SAP Open Ecosystem: Sell alternative.
Benefit | SAP PartnerEdge: Sell |
SAP PartnerEdge Open Ecosystem: Sell |
Primary relationship with SAP | Yes | No |
Primary relationship with SAP distributor | No | Yes |
Access to role-based tools and resources on www.SAPPartnerEdge.com | Yes | Yes |
Free online role-based training | Yes | Yes |
Dedicated SAP Partner Service Advisor | Yes | No |
Value Points | Yes | No |
Program levels with deepening benefits | Yes | No |
Market Development Funds (MDF) | Yes (Gold partners only) | No |
Qualified Leads from SAP | Yes | No |
Differentiate yourself with the SAP Recognised Expertise program | Yes | No |
Use of SAP Partner logo | Yes | No |
Use of SAP Partner Silver or Gold logo | Yes (depending on level) | No |
Listing on SAP digital properties | Yes | No |
Opportunities at SAP exhibitions and events | Yes | No |
Apply Now. SAP PartnerEdge: Sell
Apply Now. SAP PartnerEdge Open Ecosystem: Sell
A good fit for Value Added Resellers (VARs) looking to sell, implement and support solutions across all industries that serve customers in the SME market and beyond. Enter as a silver level partner and climb to higher levels and deeper benefits as you grow. Program fees, minimum entry and ongoing requirements apply.
Be paired with one of SAP's distributors to resell some of SAP's most powerful products. This is a great way to begin your reselling relationship with SAP and a perfect launch pad to become a full-fledged SAP PartnerEdge sales partner when you're ready. It's free and easy to join, with only a small amount of required training to complete before you begin.
This engagement model is intended for partners that provide consulting and implementation services to customers through the design, development, implementation, and integration of SAP solutions.
Services are a critical component of every SAP engagement. SAP partners play a vital role in helping our customers’ design, implement, and integrate our solutions. It is partners like yourselves that help customers adopt SAP solutions to help them run simple. Once you’ve integrated the solution and process into their business, you keep the solution running and growing as their business does.
Before you apply for a service partnership, please click on the ‘Requirements & Benefits’ tab above to learn more about the differences between SAP PartnerEdge: service and SAP PartnerEdge open ecosystem: service opportunities.
There are two ways you can join SAP as a Service partner – One, pay the program fees and meet the entry and ongoing requirements to gain access to the full array of benefits as a member of the fully-fledged SAP PartnerEdge: Service engagement model. Or two, join the free SAP PartnerEdge Open Ecosystem: Service model and start ramping up to provide niche consulting and implementation services to SAP customers. Below is a side-by-side comparison of the requirements and benefits of the two engagement models:
Requirements | SAP PartnerEdge: Service | SAP Open Ecosystem: Service |
An Ideal Fit For | Established service consultancies and systems integrators (SI’s) | Smaller consultancies looking to ramp-up and grow their SAP service relationship |
Base Program Fee | Yes (approx. €2,000 p.a.) | No |
Service Engagement Model Fee | Yes (approx. €1,700 p.a.) | No |
Business Plan | Yes | No |
Solution Consultant Trained Employees | Yes | Yes |
Maintain Your Profile in Our Online System | Yes | No |
The following list only provides a snapshot of available benefits, but demonstrates a comparison between the full SAP PartnerEdge: Service model compared to the SAP PartnerEdge Open Ecosystem: Service alternative.
Benefit | SAP PartnerEdge: Service | SAP PartnerEdge Open Ecosystem: Service |
Primary relationship with SAP | Yes | No |
Access to role-based tools and resources on www.SAPPartnerEdge.com | Yes | Yes |
Free online role-based training | Yes | Yes |
Dedicated SAP Partner Service Advisor | Yes | No |
Value Points | Yes | No |
Program levels with deepening benefits | Yes | No |
Differentiate yourself with the SAP Recognised Expertise program | Yes | No |
Use of SAP Partner logo | No | Yes |
Use of SAP Partner Silver or Gold logo | Yes (depending on level) | No |
Hosted SAP Test Systems | Yes (subject to separate agreement) | No |
Listing on SAP digital properties | Yes | No |
Opportunities at SAP exhibitions and events | Yes |
No |
An ideal fit for proven and established service consultancies and systems integrators (SI’s) who want to design, implement, and integrate SAP solutions. Begin your partnership with us as a silver level partner and climb to higher levels and deeper benefits as we help you grow and succeed. Program fees, minimum entry and ongoing requirements apply. (Below there is a unique link if your practice specifically provides Language and Translation services).
For smaller consultancies or companies who want to begin a service relationship with SAP this type of engagement provides a perfect launch-pad to become a full-fledged SAP PartnerEdge service partner down the road. You will still gain access to the wealth of relevant information, training and tools to help you to explore the service partnership with SAP, ramp up and position yourself as a niche SAP service provider. It’s free and easy to join, with only a small amount of required training to be completed before you can start engaging with customers.
This engagement model is intended for partners that offer private or public cloud deployed services to their customers based on SAP solutions. The opportunity represented by the cloud and outsourcing models is rapidly growing as customers of all sizes, and in all industries, are increasingly demanding hosted and outsourced solutions that allow them to focus on growing their business and not running their IT.
Offer clients more value with comprehensive services that will help them save money and run their businesses better. Join the SAP partners who are unlocking lucrative revenue opportunities by providing managed cloud, outsourcing, and other hosting services to the largest customer bases in the business software world.
Joining the SAP PartnerEdge: Run engagement model means more than just creating and building your own public or private cloud business to deliver SAP solutions – it also means gaining access to our fully-fledged and award-winning program. This model is designed to enable and reward partners who want to provide an integrated customer offering that contains a specific service, is based on SAP solutions, enhanced with your own IP, and deployed in a public or private cloud. You'll gain access to benefits like a dedicated Partner Service Advisor who will help optimise your SAP operation, a points system that rewards you based on your overall performance and commitment, deepening benefits as you rise to higher program levels, and free training and tools that are built and designed to ensure maximum success. Once you've joined you can also add any of our additional licensing options depending on how you want to go to market:
Whether you choose to create your own private or public cloud business to deliver SAP solutions with the SAP PartnerEdge: Run engagement, Partner Managed Cloud, or decide to certify your outsourcing and operation services – the opportunity for companies like yours is huge. At SAP we understand we can't touch and meet the business needs of every customer without the skills, reach, expertise and unparalleled value that you bring to the table.
* Partner Managed Cloud licensing and Business Process Outsourcing partners are encouraged to join the SAP PartnerEdge: Run engagement model to gain access to the full array of benefits and tools that will help you build, run and grow a successful SAP partnership.
If you want capitalise on the huge cloud opportunity by managing and running SAP's industry-leading solutions on behalf of your customer in either a public or private cloud AND gain access to the full array of program benefits SAP has to offer – then the SAP PartnerEdge: Run engagement model is for you. Your dedicated Partner Service Advisor will help you extract maximum value from your SAP partnership, free training and tools are designed to elevate your expertise and drive results, utilise accrued Market Development Funds (MDF) to build pipeline and revenue, earn value points for your performance and commitment, and access deeper benefits as you climb the program levels.
To gain access to the full array of benefits SAP PartnerEdge: Run has to offer, there are a few entry requirements you'll have to meet first. Once you meet these minimum requirements, it's easy to join: simply sign a membership contract, pay an annual fee and start realising the benefits that far exceed the initial investment.
Requirements | SAP PartnerEdge: Run |
Base Program Fee | Yes (approx. €2,000 p.a.) |
Run Engagement Model Fee | Yes (approx. €1,700 p.a.) |
Business Plan | Yes |
Support Trained Employees | Yes |
Support Authorisation + PCOE-Certification | Yes |
The following list provides a snapshot of just some of the benefits available to partners who join the SAP PartnerEdge: Run engagement model.
Benefit | SAP PartnerEdge: Run |
Primary relationship with SAP |
Yes |
Access to role-based tools and resources on www.SAPPartnerEdge.com website |
Yes |
Free online role-based training |
Yes |
Dedicated SAP Partner Service Advisor |
Yes |
Value Points |
Yes |
Program levels with deepening Benefits |
Yes |
Market Development Funds (MDF) | Yes |
Differentiate yourself with the SAP Recognised Expertise program | Yes |
Use of SAP Partner Silver or Gold Logo |
Yes (depending on level) |
Listing on SAP digital properties | Yes |
Opportunities at SAP exhibitions and events | Yes |
Apply Now. SAP PartnerEdge: Run
The cloud is here to stay, as customers demand end-to-end business solutions provided as a service so they can focus on growing and managing their business – not their IT. Watch as Roger Quinlan, SAP Global Head and SVP of partner managed cloud explains the benefits of partner managed cloud, and how our partners can accelerate their growth today.
The partner managed cloud licensing opportunity lets you provide customers with fully integrated, proven SAP software solutions to manage critical business processes in your own cloud-based offering or
via one of the SAP cloud based solutions such as SAP SuccessFactors or SAP Hybris
For partners who want to sign up for partner managed cloud licensing, it is recommended that partners also join SAP PartnerEdge: Run to gain access to all the benefits and tools designed to fuel your success.
IDC Infobrief: Partner Managed Cloud: Opportunities and Best Practices for SAP Partners
IDC Infographic: Growth Opportunities for SAP Partners with Partner Managed Cloud
Read Our Brochure: Increase your speed and flexibility with Partner Managed Cloud
IT outsourcing operations services are increasingly important to SAP customers that want to ensure high-quality, sustainable, and cost-effective operation of their SAP solutions and SAP environments. As an SAP Outsourcing Operations Services partner you can offer services across a wide range of SAP products, including:
Providing one or more of the above services lets you to tap into the global trend of customers using outsourcing services for SAP products. This is large and growing opportunity for your business.
SAP Outsourcing Operations Service partners can be recognised as the credible provider of outsourcing operations services for SAP solutions and environments.
To ensure ongoing high standards for the management of SAP solutions, certified providers undergo a rigorous assessment of their delivery and support capabilities every two years by SAP's outsourcing partner certification group. You can become certified either locally or globally.
Build a public or private cloud business to deliver SAP solutions – one that provides an integrated offering that contains specific services and enhanced with your own IP – while taking advantage of our award-winning SAP PartnerEdge program and benefits that are designed to ensure maximum success and returns for your business. Enter as a silver partner and climb to higher levels with deeper benefits as you grow. Program fees, minimum entry and ongoing requirements apply.
Rapid growth in the private cloud market means unprecedented opportunities for SAP partners who offer this model. Help your customers benefit from the flexibility, rapid time to value, and pay-as-you-go economics of partner managed cloud – together with fully managed, enterprise-class SAP solutions. The Partner Managed Cloud route-to-market will give you everything you need to build, deploy and grow a successful private cloud operation.
Become a trusted SAP-certified partner and tap into a growing market where customers demand high quality, sustainable, and cost-effective outsourcing operations services and support. As an SAP Outsourcing Operations Partner you can acquire either local or global certification of your delivery and support capabilities.