Wholesale distribution
Adapt to the new economics of wholesale distribution
Drive profitable growth and meet evolving customer expectations with intelligent warehouse management and e-commerce solutions with embedded AI.
SAP Business Suite can help wholesale distributors:
Run resilient businesses with unified applications.
Adapt to dynamic markets using an extensible warehouse management system.
Make fast, confident decisions based on harmonised inventory and pricing data.
Innovate with new business models and value-added services.
Reimagine how work is done with AI agents and industry-tailored automation.
Future-proof supply chains
Withstand disruptions from global shocks, compliance pressure, and fierce competition by building a resilient, sustainable distribution network that can adapt and recover quickly.
Enhance customer engagement
Provide sales teams with pricing, inventory, and margin insights to accelerate productivity, improve performance, and engage customers.
Bolster sourcing and procurement
Achieve cost-effective, efficient wholesale distribution by building reliable supplier and channel partnerships while safeguarding product quality, traceability, and compliance.
Transform finance
Manage your top and bottom lines more effectively by improving supplier cost recovery, gaining better insights into profitability, and understanding your cash flow position.
Explore how SAP can help your wholesale distribution business run better
Achieve cost-effective transformation and sustainable growth using solutions tailored to the specific needs of the wholesale distribution industry.
Fast, flexible planning
Evaluate strategies and mitigate disruptions with the ability to:
Improve forecast accuracy by unifying finance and operations data.
Reduce stock-outs and rush orders using dynamic materials planning.
Optimise inventory, customer service, and working capital with AI.
Manage backorders, surpluses, and expedited fulfilment costs alerts.
Boost uptime and lower costs using service parts planning.
SAP APPLICATION
Demand planning
Manage stock levels and lead times, minimising stock-outs due to unexpected events.
SAP APPLICATION
Transparency from demand to delivery
Plan across your supply network in real time and evaluate parts inventory based on part volume, velocity, segment, and more.
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Collaboration networks
Work with trading partners on planning, inventory, and quality management.
PARTNER APPLICATION
Infosys Demand Sensing Solution
Improve short-term forecast accuracy by deploying daily level demand sensing with depth, recency of data, and high granularity.
PARTNER APPLICATION
AI/ML Powered Budget Forecast Accelerator by YASH Technologies Incorporated
Improve visibility across the entire supply chain, enhance internal strategic planning, and align volume plans with financial plans.
See how customers are succeeding with SAP solutions for wholesale distribution
Resources
SAP Business AI for wholesale distribution
Hear how Business AI can help you personalise B2B customer experiences, improve sales decisions, and streamline operations.
Service and solutions for wholesale distribution
See how differentiating product services empower field technicians and call centre agents to increase productivity.
Marketing and sales for wholesale distribution
Learn how your sales team can accelerate revenue growth, productivity and sales performance, and informed decision-making.
Supply chain execution for wholesale distribution
Learn how to optimise operations by gaining visibility, aligning distribution and fulfilment processes, and collaborating with logistics partners.
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Connect with SAP industry experts
Get advice on how to drive cost-effective transformation and sustainable growth with our innovative industry solutions.
Explore packages and pricing
Choose modular, AI-enabled solutions tailored to your business priorities—finance, supply chain, HR, procurement, or sales—and grow at your pace.
See what's ahead with SAP road maps
Browse upcoming strategies and advancements across SAP products and industries—and get the insight you need to plan your strategy with confidence.