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Wholesale Distribution

Secure your leadership position in the wholesale distribution value chain

Plan, source, stock, sell, recover, and analyze – all on one IT platform. Integrate workflows and technologies to uncover ROI and deliver meaningful experiences.

Supply Chain Execution

  • Order Promising
  • Track & Trace and Logistics Networks
  • Transportation Management
  • Warehouse Management
  • Yard Logistics

Procurement

  • Cost Recovery and Rebates
  • External Workforce Management
  • Invoice and Payables Management
  • Operational Procurement
  • Procurement Analytics
  • Services Procurement
  • Sourcing and Contract Management
  • Supplier Collaboration
  • Supplier Management

Supply Chain Planning

  • Demand Management and Insights
  • Response and Supply Planning
  • Sales, Inventory, and Operations Planning

Marketing and Sales

  • Commerce Personalization
  • Customer Rebates and Incentive Programs
  • Omnichannel Commerce Management
  • Optimized Marketing
  • Quote-to-Cash
  • Sales Force Automation
  • Sales Performance Management
  • Single Customer View

Service

  • External Workforce Management
  • Field Service Management
  • Omnichannel Customer Service
  • Subscription Management
  • Value-Added Product Services
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Simplify and improve the way you work with your customers and suppliers

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Join leading distributors who are reinventing the business, cooperating with partners to achieve economies of scale, and digitalizing customer engagement. Reimagine business models and proactively evolve before new digital competitors emerge.

Get the facts

41%
of wholesalers surveyed call e-commerce their top sales channel, an increase from 31% in the same survey a year earlier.

Digital Commerce 360 report

86%
of customers are willing to pay more for a better customer experience.

American Express and Ebiquity report

SAP Road Map for Wholesale Distribution

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Explore our wholesale distribution road map to learn about current industry solutions, planned innovations, and future direction.

Find wholesale distribution software tailored to your needs

Run flexible, tightly integrated processes to achieve operational excellence – from demand planning and CRM to inventory and supply chain management.
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SAP S/4HANA and SAP Commerce Cloud in use for a wholesale distribution company

SAP S/4HANA in use for a wholesale distribution company

SAP Commerce Cloud in use for a wholesale distribution company

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SAP S/4HANA

Adopt industry best practices while attaining operational excellence with our real-time enterprise resource management suite for digital business that can be deployed in the cloud or on premise.

SAP Commerce Cloud

Engage and transact with your customers anywhere, at any time, and on any device with the built-in omnichannel versatility offered by our B2B and B2C commerce software.

Transform your business faster with help from SAP Digital Business Services

Jump-start your SAP solutions and drive ROI by collaborating with industry experts, consultants, and support engineers to receive guidance, prescriptive best practices, and expertise – no matter where you are on your journey.
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Icon of arrow moving forward, representing acceleration with SAP Digital Business Services

Realize your business goals by simplifying and accelerating your digital transformation

In an era focused on continuous innovation and anticipating customer needs, it can be hard to turn your vision into reality. This is where SAP Digital Business Services can help. We’re part of SAP, so we know SAP software better than anyone else. With over 40 years of experience, we can help you reach your business transformation goals, and everything in between.

Icon of people representing enterprise-wide service support from SAP Digital Business Services

Transform your business with unparalleled service support enterprise-wide

SAP Digital Business Services connects business and IT to help you close the gap between your digital transformation strategy and execution. From designing and value discovery to accelerated innovation to productive usage for tangible business results, you can evolve your business by breaking new ground with a trusted adviser that knows SAP software best.

See how customers are succeeding with SAP

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42 subsidiaries connected across 23 countries

Discover how CJ Logistics unified its global presence by integrating and streamlining enterprise processes. 

Growing an enterprise with SAP Business One

See how Esthetique & Electrolyse Canada is able to manage every aspect of its business, clearing the way for rapid business growth.

Meeting growing demand to support rapid growth

Learn how I-D Foods replaced its outdated ERP systems to maintain its status as one of Canada’s largest imported food companies.

Exceed expectations with the latest IT innovations

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Transformation is about technology and people

Learn how small and midsize wholesale distributors are making the digital transformation to increase efficiencies in logistics and operations, offer tailored experiences for customers, and improve visibility into the supply chain.

Thriving in the digital economy

Learn how the digital economy has driven B2B and B2C convergence – and why your business model must evolve to meet the demands and expectations of the digital economy.

Get the latest news and trends from experts

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Photo of Paul Pretko, who writes about SAP Extended Warehouse Management
Paul Pretko
Industry Advisor for Wholesale Distribution
SAP

Optimizing logistics in wholesale distribution

Learn why streamlining warehouse operations should be a priority to increase customer satisfaction and improve performance.

Photo of Magnus Meier, who writes about innovation in wholesale distribution
Magnus Meier
Global Head of the Wholesale Distribution Industry
SAP

Enabling innovation in wholesale distribution

See how the wholesale distribution industry is evolving in the digital economy – and learn which steps to take first to begin your digital transformation.

Photo of Lynn Lupo, who writes about the importance of employees in digital transformation
Lynn Lupo
Solution Manager for Global Wholesale Distribution
SAP

Guiding employees through your digital transformation

See why it’s imperative to support your employees throughout your digital transformation to ensure their success – and the success of your company.

Communities and Events

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SAP for Wholesale Distribution Community

Network with industry experts through blogs, discussions, and other resources to find out how you can reduce days sales outstanding and align your B2B commerce processes with customer expectations – to ultimately run your wholesale distribution business better. 

Manage your wholesale distribution business enterprise-wide

Explore our comprehensive solutions for all business processes across all industries to find the solutions you need to build a connected business.
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Human Resources

Simplify HR processes and engage your workforce to drive better business results, empower your workforce, and develop your talent.

Finance

Bring together financial processes with automated, real-time analytics, and translate them into forward-looking business insight across the entire organization.

Analytics

Take advantage of in-depth data analysis, predictions, and processing of complex events, and combine data from a variety of sources into one, integrated platform.

Cloud and Data Platforms

Leverage business applications that use the latest technology advancements – including the SAP HANA platform, cloud, mobile, and more.

Internet of Things (IoT)

Deploy high-velocity, intelligent edge IoT applications using business and technology services.

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