
Make every customer feel like your only customer
Enhance customer experience with SAP BTP
Integrate
Increase revenues by delivering end-to-end experiences that make back office, front office, and external sources appear as one to your customer.
Analyze
Bring together all data, processes and interactions for analysis and planning to drive profitable revenue growth
Innovate
Build low code apps, business sites and automate processes across all departments
Deliver connected enterprise experiences
- Improve customer satisfaction with inventory, order & delivery status all in one place
- Improve efficiencies by integrating processes across the enterprise
- Jumpstart implementations with pre-defined integration packages
Drive profitable growth
- Improve margins by analyzing all customer interactions
- Create performance plans to drive high margin products and improve efficiencies
- Build live marketing budget plans tightly integrated with corporate financials
Create personalized experiences
- Tailored experiences based on client preferences with low code apps linked to identity improve customer engagement
- Increase efficiency by automating tasks across the Lead to Cash process
- Design engaging sites across the enterprise
Top 10 ways SAP BTP can enhance the customer experience
Meet our customers
See how customers are delivering intelligent enterprise experience

Tessco provides next-gen experiences by replacing the siloed structure of its own teams with a collaborative organization.

Ferrara now has a single source of truth to better understand what customers want, so it can consistently deliver data-driven actions.
To ensure they have happy fans in every seat, San Jose Sports & Entertainment Enterprises, uses SAP Business Technology Platform.
Topcon’s digital transformation enabled real-time visibility across sales and marketing, as well as the broader enterprise, based on consistent and accurate data.
Explore use cases on how SAP BTP can help support your customer experience needs
View business use cases that showcase the business value and outcomes managers and teams can achieve with SAP BTP, along with technical use cases that provide IT and development teams with the guidance and information needed to implement our use cases.
Ready to see what you can do with SAP Business Technology Platform?
Discover partner content and apps for customer experience
Find out how our trusted partners can help you meet your organizational and business needs quickly and efficiently with content and solutions built on SAP BTP.
Explore business challenges that can be solved with SAP BTP
Help your IT team realize how they can use SAP BTP to solve business challenges from our vast library of usage scenarios and implementation guides.
Find out what SAP BTP can do for your company
Explore our various solutions for database and data management, analytics, integration, application development, and intelligent technologies.