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SAP Social Channels 365

Engage users across channels with a unified messaging interface

SAP Social Channels 365 software on a phone
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SAP Social Channels 365 software connecting with multiple channels on a mobile device

Screenshot of SAP Social Channels 365 software

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SAP Social Channels 365

Unify communications by orchestrating message routing to improve reach, satisfaction, and conversion with the SAP Social Channels 365 mobile service.

  • Cloud deployment
  • Single application programming interface (API) for messaging and multiple channel integration
  • Intelligent multichannel connectivity 
  • Reduced complexity and redundancy
Read the solution brief

Product Demo

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See SAP Social Channels 365 in action

See how you can enhance your reach and improve user engagement, satisfaction, and experiences using a single messaging API. Watch this text only demo in full screen to learn how to register for channels and set your preferences.

Key Benefits

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Enhance reach, engagement, and brand experience

Extend your reach across multiple channels and create highly-engaged users by connecting with people at the right time, using the right channel. 

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Cut engagement costs and raise conversion and ROI

Improve customer satisfaction and conversion rates by increasing mobile engagement and communicating using low-cost, reliable, and ubiquitous channels.

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Deploy secure and reliable communications

Connect using secure multichannel communications and improve message delivery through failover and automated redirect functionality within SAP Intelligent Decision 365.

Key Capabilities

SAP Social Channels 365 connecting to multiple channels
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SAP Social Channels 365 software on a phone

Screenshot of SAP Social Channels 365 software

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Two-way optimum multichannel engagement

  • Send and receive messages on multiple channels
  • Engage with users through social platforms and in-app push, as well as using traditional SMS messaging
  • Send messages to the right channels with the help of user preference data using SAP Intelligent Decision 365 

Integrate multiple channels of communications

  • Establish multichannel communication through an easily-consumable RESTful API interface to integrate multiple social channels, in-app push and SMS
  • Manage opt-in and authentication for communications across multiple
    channels
  • Enable consistent cross-channel opt-in using MSISDN identification 

 

Message delivery management

  • Manage engagement using message orchestration, preferences, and constraints through SAP Intelligent Decision 365
  • Analyze user preference data to direct messages to the correct channels
  • Implement automated failover and fallback rules in case of non-delivery to reroute messages from the primary channel to SMS, in-app push, or social channels

Double opt-in registration

  • Complete user registration using a double opt-in process
  • Verify the validity of MSISDN through an authentication step during registration
  • Comply with regional regulations and laws and allow users to deregister if desired

Build a business case

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Connect with customers across multiple channels

Reach and engage customers by communicating with them at the right time, using the right channel, including social media channels.

Use new channels to enhance customer experiences

Expand your brand beyond traditional channels and extend reach across social channels to deliver outstanding customer experiences.

Technical Information

This product is available as software as a service (SaaS), and can be integrated with cloud-based or on-premise applications. 


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Setup guides

Follow the setup instructions so you can start running your SAP software quickly and confidently.

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Integration and configuration

Optimize onboarding and integration for SAP Social Channels 365 with this comprehensive configuration guide.

Pricing and Packaging

This product is available as SaaS through a subscription model based on the number of decision engine requests.


See additional products

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SAP Digital Interconnect

Connect the last mile between enterprises, SAP solutions, other applications, customers, employees, and things with the SAP Digital Interconnect team.

Get maximum value from SAP Social Channels 365

Jump-start your SAP solution implementation and drive ROI by collaborating with industry experts, consultants, and support engineers throughout your journey.
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Services

Transform your business quickly and effectively by taking advantage of our holistic service and support plans, expert consulting services, custom application development, proven best practices, and deep industry and technical knowledge.

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Support

Get the support you need to keep your SAP solutions running at peak performance with our IT experts and support services, including long-term plans, embedded teams, remote technology support, self-service portal, and innovation strategies.

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Security and Compliance

Focus on your business and customer relationships, while knowing that your data is safe and reliable. With a proactive, predictive approach, SAP helps ensure compliance and data security in the cloud and within an on-premise data center.

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