Sales Automation
Intelligent selling, made simple
Agile, intelligent, and digital-first sales processes can help sellers connect with buyers more effectively, driving success and maximizing revenue.
Accelerate sales with a solution that helps:
Sales and Service Innovation Spotlight
Hear how new capabilities can help sales and service teams overcome challenges.
Explore sales solutions from SAP
Remove selling complexities and empower digital-first sales engagement through intelligent, result-oriented workspaces.
SAP Sales Cloud
SAP Sales Cloud transforms routine sales tactics into holistic sales strategies by providing the right mix of helpful guidance, self-service, and agile business operations to enable companies to maximize customer lifetime value.
SAP CPQ
The SAP CPQ solution empowers your sales team and partners to create accurate and timely quotes with complex product configurations, optimized pricing, and professional proposals.
Reshaping B2B Sales for the Future
Organizations know what they need to do, but getting there is a challenge. Knowing where to invest first is a good start. Download the report to understand the top 10 capability gaps identified by survey respondents and ranked in order of importance.
92
%
of B2B organizations say identifying the right buyers and opportunities is a core priority
But only 50% have these capabilities in place
85
%
of B2B organizations state that implementing frictionless and effective sales processes is key
But only 40% have these capabilities in place
76
%
of B2B organizations say that providing data-driven recommendations to the sales team is a priority
But only 40% have these capabilities in place
See how customers are succeeding with SAP
Find out how hydraulics company Bosch Rexroth nurtures relationships with customers across the globe.
Discover how home developer FingerHaus improved customer understanding to accelerate sales.
Learn how faucet brand Moen prevents channel conflicts and provides a smooth customer experience.
See how exhibition center Koelnmesse unified opportunity management and improved partner collaboration.
Resource Center
Selling today requires the ability to adapt to the speed of product innovation and rapidly changing customer expectations.
Debunking some common myths associated with today’s consumer and the retail space.
Discover how consumer products companies can connect with today's buyers.
See how SAP Sales Cloud can help you improve forecast accuracy, identify at-risk opportunities, and drive revenue growth.
Learn how the latest innovations in SAP Sales Cloud and SAP Service Cloud can help you gain a competitive edge.
Learn how connecting sales and service drives customer loyalty, retention, and revenue in this webinar with guest IDC.
Learn how Configure, Price, and Quote empowers your sales reps in this webinar with guest Constellation Research.
Hear how Whirlpool uses intelligent sales tools that turn its sales reps into trusted advisors.
Transform your sales and service capabilities as you look ahead to the future.
Equip your sales team with the insights and tools to deliver exceptional customer service.
Explore new Sales Management Association research into the state of CRM adoption, where the technology is falling short, and opportunities to drive revenue growth.
Discover how SAP Sales Cloud helps consumer product companies empower field sales reps for retail execution and a competitive edge
Hear about the vital role of revenue management in the modern enterprise from IDC and SAP.
Learn how to optimize billing to deliver a seamless customer experience from guest speaker Lily Varon of Forrester.