Maximize B2B marketing and sales collaboration with SAP Engagement Cloud
Use our efficient real-time integration (without CDP) between marketing SAP Engagement Cloud and SAP Sales Cloud which significantly accelerates your B2B business processes. This solution brings several real-time integration components plus an app as the central connecting element between marketing and sales.
Overview
Keep your marketing and sales insights in synch
Contacts and accounts are synched in real-time from SAP Sales Cloud to SAP Engagement Cloud. This can include valuable contacts acquired at trade shows or webinars, allowing Marketing to engage with targeted communications based on interests and other insights captured by sales - without the need for a CDP.
Transfer and create promising and pre-qualified leads
Enrich and handover new contacts with valuable insights through targeted lead-nurturing activities, allowing sales teams to follow up effectively and focus on the most promising and pre-qualified leads.
Maximize Marketing and Sales collaboration
Maximize collaboration between your marketing and sales teams with our "Marketing Insights App". Key features include collecting new opt-ins, sending personalized sales campaigns and providing a shared, real-time view of customer interests and email previews for both teams.
Details
Solution type
Extensions and Add-ons
Industry
Engineering, Construction, and Operations, Life Sciences, Consumer Products, Industrial Manufacturing, Cross-Industry
Compatibility
Works with
Features
Collaborate via our Marketing Insights App
Key features include obtaining consents with double-opt-in emails during sales calls, sending personalized campaigns from SAP Sales Cloud, and providing a shared, real-time view of customer interests for marketing and sales teams.
Provide email previews for sales agents
Get a preview of sent SAP Engagement Cloud emails for contacts and accounts in SAP Sales Cloud to quickly understand campaign messages and follow up on relevant topics with your customers.
Show personal assigned sales agent details
Display individual contact details from your assigned sales agent in any communication, so your recipient can easily get in contact with its personal assigned contact person for faster sales cycles.
Plans and pricing
All plans include:
Starter Edition
See "Features Included in All Editions"
One-timeEUR 16,500.00See "Features Included in All Editions"
Full Edition
Marketing Insights App as cockpit connecting Marketing and Sales
Enhanced segmentation on one SAP Sales Cloud data object
One-timeEUR 29,500.00Marketing Insights App as cockpit connecting Marketing and Sales
Enhanced segmentation on one SAP Sales Cloud data object
Individual Edition
Add custom insights or data for contact and account synch
Add custom insights or data for lead creation
Add new use cases and interactions in Marketing Insights App
Use more SAP Sales Cloud objects for enhanced segmentation
Price upon requestAdd custom insights or data for contact and account synch
Add custom insights or data for lead creation
Add new use cases and interactions in Marketing Insights App
Use more SAP Sales Cloud objects for enhanced segmentation
Technical Information
| Solution type | Extensions and Add-ons |
| Category | Marketing |
| Industry | Engineering, Construction, and Operations, Life Sciences, Consumer Products, Industrial Manufacturing, Cross-Industry |
| Works with |
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The following information is provided by the publisher and applies to the latest app version available on the SAP Store. SAP does not control these policies and procedures; the publisher is solely responsible for the accuracy of the provided information.
| Deployment |
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Resources
Solution Brief "B2B Accelerator for SAP Engagement Cloud"
Detailed Solution Video
Solution Overview And Further Details
Publisher
Reply Deutschland SE
Syskoplan Reply supports its customers with the implementation of the latest, innovative SAP solutions for improving their entire digital value-creation chains. As a multiple award-winning SAP partner, Syskoplan Reply is a leader in the SAP ecosystem.
