Turn data into revenue. Pinpoint and prioritize your market potential with a single click.

This machine learning platform for intelligent Go-to-Market planning enables B2B companies to identify their most promising target customers, analyze market potential in real time, and make data-driven growth decisions. From market entry to campaign targeting, our AI transforms the way businesses manage demand. Deployed on SAP BTP, it integrates seamlessly with SAP Sales Cloud, SAP S/4HANA Cloud, and other CRM and ERP systems.

Overview

Win customers before your competitors see them

Spot high-value prospects in real time before they hit your radar. Stay ahead of your competitors, skip long research cycles, and turn fresh data into faster deals, earlier revenue, and a decisive first-mover edge.

Increase campaign ROI by reducing waste

Pinpoint high-potential segments with real-time data and predictive analytics fueling precise, high-conversion targeting, slashing cost-per-lead, and scaling campaigns faster with maximum ROI.

Make faster data-backed growth decisions

Turn integrated data into instant, actionable market insights. No waiting, no guesswork. Make confident moves, unlock new revenue, and target the right markets faster for maximum impact.

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Details

Solution type

Extensions and Add-ons

Industry

Oil, Gas, and Energy, Industrial Manufacturing, Professional Services, High Tech

Compatibility

Works with

This product is compatible with or enhances the functionality of these SAP solutions but doesn't require them.
SAP DatasphereSAP CRM SalesSAP S/4HANA Cloud Private EditionShow more

Features

Analyze total market potential in real time

Model your entire addressable market by integrating internal and external data to reveal white spots, quantify segment potential, simulate growth scenarios and enable precise go-to-market planning by region, industry, or company size.

Analyze total market potential in real time
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Design precision target groups for campaigns

Build AI-driven target groups based on revenue potential, firmographics, and market data. Segment with high accuracy for ABM and outbound campaigns that convert better and waste less budget.

Design precision target groups for campaigns
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Simulate go-to-market strategies before execution

Analyze go-to-market scenarios instantly by simulating expansions, entering new verticals, or launching new products. Gauge the impact and make strategic decisions without guesswork.

Simulate go-to-market strategies before execution
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Plans and pricing

All plans include:

Technical support: Fault analysis and troubleshootingRelease Support: Provision of release updatesContinuity Support: Execution of content & data updatesProduct Innovation: Delivery of new components/modules/major enhancementsFeature Request: Request contingent for development of minor feature enhancements (12 p.a..)Enablement & activation: Up to 24 online training-sessions or clinic-calls

Customer reviews

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Technical Information

Solution type Extensions and Add-ons
Category Artificial Intelligence
Industry Oil, Gas, and Energy, Industrial Manufacturing, Professional Services, High Tech
Works with
  • SAP Datasphere
  • SAP CRM Sales
  • SAP S/4HANA Cloud Private Edition

Resources

Whitepaper: MODELYZR Potential estimator

Whitepaper: Data Driven Demand Management

Whitepaper: First Best Offer

Whitepaper: Data Quality Governance

Big Data Integration

Publisher