Transform videos and live streams into a shoppable and interactive format
A tool that enables brands to annotate their videos and live streams with shoppable products to create a shoppable video or a live shopping event embedded on their e-commerce. The solution integrates with SAP Commerce Cloud. This solution was incubated and/or funded by SAP.iO, SAP’s strategic business unit that invests in and accelerates startup innovation. A partner that is a member of SAP’s curated startup ecosystem.
Overview
Increase customer engagement
Your customers can instantly discover more about your products and offerings directly from videos and live stream events, increasing customer engagement through an interactive experience.
Create a new sales channel
Enable your customers to shop directly from your videos and live streams, creating a new video based revenue channel. Your customers will be able to click on items tagged within your content which shows them the product details and ability to add these directly to their shopping cart.
Collect customer preference data
Collect new data points for customer preferences based on the products they have shown interest in within your shoppable videos and live shopping events. This data can then be used to enhance customer profiles and retargeting to increase long term conversion.
Details
Solution type
Extensions and Add-ons
Industry
Cross-Industry, Retail, Automotive, Media, Sports and Entertainment
Compatibility
Works with
SAP Commerce Cloud
Features
Make videos shoppable
Add shoppable hotspots to any of your existing videos, to create a shoppable video embedded on your e-commerce. A viewer can click on the hotspots to instantly see product details and to shop. There is also a shoppable product carousel alongside the video.

Build live shopping events
Build live shopping events which combine a live stream video feed, comments, likes and shoppable products. Viewers are able to explore and shop featured items in real time, comment, ask questions and send likes. The live shopping events are available as a fully interactive recording after the event.

Access interactive video analytics data
View detailed interactive video based analytics in the analytics dashboard. The analytics events can also be exported as events into third party tracking platforms.

Plans and pricing
All plans include:
Smartzer SAP Lite
Educational interactive video format
Up to 3 language variations
Includes 100000000 seconds of streaming Price unavailable in this region- Minimum contract 2 years
Educational interactive video format
Up to 3 language variations
Includes 100000000 seconds of streaming Smartzer SAP Enterprise
All interactive video formats: shoppable videos, live shopping, short form videos, informational videos
Auto localisation for language and currency to match the e-commerce site
Advanced analytics data integration
In-app integration available
SAP Commerce Cloud integration for product catalogue enabling direct Add to Cart
Includes 200000000 Seconds of streaming Price unavailable in this region- Minimum contract 2 years
All interactive video formats: shoppable videos, live shopping, short form videos, informational videos
Auto localisation for language and currency to match the e-commerce site
Advanced analytics data integration
In-app integration available
SAP Commerce Cloud integration for product catalogue enabling direct Add to Cart
Includes 200000000 Seconds of streaming
Customer reviews
Technical Information
| Solution type | Extensions and Add-ons |
| Category | Marketing |
| Industry | Cross-Industry, Retail, Automotive, Media, Sports and Entertainment |
| Works with |
SAP Commerce Cloud |
The following information is provided by the publisher and applies to the latest app version available on the SAP Store. SAP does not control these policies and procedures; the publisher is solely responsible for the accuracy of the provided information.
| Deployment |
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| Globalization |
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| Operations |
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The following information is provided by the publisher and applies to the latest app version available on the SAP Store. SAP does not control these policies and procedures; the publisher is solely responsible for the accuracy of the provided information.
| Security |
Secured with configurable authentication policies This product has been designed for enhanced security by offering configurable authentication policies. |
| Compliance |
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| Privacy policy |
SAP's privacy policy is not applicable to the use of this app. Please refer to the privacy policy provided by this app's partner. |
Resources
BSH (Bosch) and Smartzer Success Story: Live Commerce
Shoppable video Case Study David Jones : Shoppable Videos
Interactive video Case Study MINI x Smartzer
Smartzer - SAP Commerce Cloud Integration Information
