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Creating value in a digital world where the consumer is in charge

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Engage customers and capitalize on new opportunities by identifying and delivering value exactly where and when the need arises. Find out how your consumer products business can meet today’s challenges and move from carts to hearts by adopting digital transformation and the newest technology trends.

Explore IoT adoption trends in consumer products

Gain a deeper understanding of IoT adoption trends in the consumer products industry from a global survey that identifies industry challenges and areas of highest IoT applicability.

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>10%

increase in customer satisfaction.

SAP S/4HANA white paper

>25%

reduction in inventory levels.

SAP S/4HANA white paper

>10%

increase in on-time delivery.

SAP S/4HANA white paper

Find consumer products software tailored to your needs

Ensure your products are the top on consumers’ minds – and on their shopping list – with our solutions for consumer products companies. Tackle constantly shifting demands to better serve customers and position your company as one they can trust.
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SAP S/4HANA

Adopt industry best practices while reaching operational excellence with our real-time enterprise resource management suite for digital business that can be deployed in the cloud or on premise.

SAP Commerce Cloud

Engage and transact with your customers anywhere, at any time, and on any device with the built-in omnichannel versatility offered by our B2B and B2C commerce software. 

What are leading analysts saying about SAP?

Utilize new data to outshine the competition

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Turn data challenges into business opportunity

Find out how artificial intelligence can help your consumer products company stay competitive by mimicking human logic and thinking to conduct quality inspection of goods.

Get the latest news and trends from experts

Communities and Events

Manage your consumer products business enterprise-wide

From human resources to finance and analytics, we have the right solutions to run your consumer products business better, faster, and simpler enterprise-wide. Explore our comprehensive solutions for all business processes across all industries to find the solutions you need to build a connected business and enable continuous growth.
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Human Resources

Simplify HR processes and engage your workforce to drive better business results, empower your workforce, and develop your talent.

Finance

Bring together financial processes with automated, real-time analytics, and translate them into forward-looking business insight across the entire organization.

Analytics

Take advantage of in-depth data analysis, predictions, and processing of complex events, and combine data from a variety of sources into one, integrated platform.

Cloud and Data Platforms

Leverage business applications that use the latest technology advancements – including the SAP HANA platform, cloud, mobile, and more.

Internet of Things (IoT)

Deploy high-velocity, intelligent edge IoT applications using business and technology services.

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