Drive profitability by becoming an agile B2B company
Global Manufacturing Predictions
By focusing on the customer experience, you can future-proof your industrial
flexible service products
65% of Forbes Global 2000 (G2000) OEMs will offer flexible service products by the end of 2023.*
digital commerce investment
50% of industrial manufacturers will have invested in B2B digital commerce by 2024, improving sales and marketing effectiveness.*
adoption of API-led strategies
50% of G2000 manufacturers will adopt an API-led integration strategy by 2023, improving agility and visibility across organisations.*
Put customers at the centre of your business
Transform and simplify your business while driving revenue at scale with SAP Customer Experience solutions.
Create compelling offers for B2B customers with the product bundling features of SAP Commerce Cloud.
Monetize the maintenance, repair, and operation of your machinery and equipment with SAP Commerce Cloud.
Build sites that quickly turn every engagement into a personal, shoppable moment to enable commerce everywhere you go to market.
Launch an online marketplace where you can invite other businesses to sell value-added products to customers.
Adopt successful B2C practices to create an engaging B2B buying experience with SAP Commerce Cloud.
Offer customers more options and value by supporting new business models with SAP Commerce Cloud.
Capitalise on industrial manufacturing experiences
Consistent and transparent experiences during every phase of your customer engagement drive revenue and growth.
Maximise revenue potential across business models
Explore why putting customers at the centre of your business helps boost revenue and profitability.
See how e-commerce acceleration has changed business
Find out why B2B customers are looking to aggregate purchasing and streamline processes, and how they’re creating better buying experiences to drive growth.
Gain commerce insights on industrial manufacturing
Learn about the accelerated growth in gross merchandise value driven by the SAP Commerce Cloud solution.
See how our customers are succeeding with SAP
Learn how industrial manufacturing customers use SAP Customer Experience solutions for growth, loyalty, and scalability.
See why manufacturer Wilson Tool chose an industry-specific e-commerce solution to provide a convenient, user-friendly experience.
Discover how Stara provides salespeople with mobile access to information, helping them deliver faster, more-efficient customer service.
Explore how manufacturer MHE-Demag is reducing the cost of sale to reach new customers and serve existing customers faster.
Grow your industrial manufacturing business with SAP Customer Experience
Build trusted customer and partner relationships
Accelerate time to market, simplify identity lifecycle management, and protect against business risks with SAP Customer Identity Access Management.
Deliver great sales experiences
Understand your customers better to improve sales engagements and build relationships that last with SAP Sales Cloud.
Exceed customer service expectations
Increase customer loyalty and drive business growth by providing reliable, personalised omnichannel service with SAP Service Cloud.
Find more industrial manufacturing solutions
Learn more about industry trends, challenges, and opportunities, and explore our full range of SAP solutions to meet all your business needs.