Boost ticket sales and improve how you manage customer data with our event ticketing platform
Maintain control over your ticketing processes and keep ownership of your data without disrupting your IT infrastructure.
Increase revenue using advanced cloud ticketing. SAP Event Ticketing software helps you manage event processes with scalability and customisability. Strengthen relationships with customers through social media, mobile ticketing features and a customisable event ticketing app.
Cloud deployment with scalability
Higher revenue potential through increased efficiency and reduced costs
Brand protection and use of corporate identity across sales channels
Comprehensive 360-degree view of customers and data management
SAP Event Ticketing offers us a scalable and innovative platform to provide our customers with the best service possible.
Jens Reithmann, Operational Management, SAP Arena
Take full control of all event ticketing processes
Decide on sales channels, fee structures, and sales permissions to take control of your event ticketing system and build a stronger brand.
Boost ticketing revenue and keep control of data
Take advantage of the integrated premium functions to win new customers, tap additional sources of revenue, and strengthen relations with existing customers.
Reduce costs and streamline processes
Simplify processes through a highly flexible and scalable ticketing platform that provides visibility into all of your ticketing and customer data.
Key Capabilities of SAP Event Ticketing
Maximise ticketing revenue by taking advantage of flexibility to sell across multiple channels
Create single tickets, season tickets and passes, vouchers, coupons, bundles, flex plans, parking permits, and accreditations
Configure and manage special campaigns, promotion codes, price reductions, and memberships
Generate revenue by cross- and up-selling events, parking, merchandise, or food and beverages
Incorporate social selling with social media channels and functions
Manage sales processes through integration with your existing IT structure
Fan and customer insights
Use advanced marketing, CRM, membership, and loyalty features to boost ticket sales and generate customer insights
Utilise real-time ticketing analytics information to maximise sales for each seat and event
Integrate with SAP Analytics Cloud and SAP HANA for insights for confident decision-making
Take advantage of maximum flexibility built into a fully scalable cloud solution based on the latest technologies
Integrate SAP Event Ticketing into your technology landscape to meet your IT and process requirements
Connect with various admission control systems and gather ticketing data
SAP Event Ticketing is deployed in the cloud and available as software as a service (SaaS), so you can access your software from any Web browser and any device.
Installation and setup
Follow the setup instructions so you can start running your SAP software quickly and confidently.
Jump-start your implementation and drive ROI by collaborating with industry experts, consultants, and support engineers throughout your journey.
Transform your business quickly and effectively by taking advantage of our holistic service and support plans, expert consulting services, custom application development, proven best practices, and deep industry and technical knowledge.
Help keep your SAP solutions running at peak performance with our IT experts and support services, including long-term plans, embedded teams, remote technology support, self-service portal, and innovation strategies.
Focus on your business and customer relationships, while keeping your data safe and reliable. SAP takes a proactive, predictive approach to maintaining compliance and data security in the cloud and within an on-premise data centre.