Unlocking Earnings Potential: AI-Enhanced Pricing for Business
Maximize profitability with our advanced price optimization solution! Elevate your business strategy with data-driven decisions while ensuring the balance between maximizing profits and driving revenue growth. Calculate optimized sales prices in real time across your entire product range and all sales channels – online and in-store.
Overview
Drive efficiency and profitability with smart, dynamic price optimization
Intelligent, demand-based price optimization in line with your strategic objectives enables an increase in relevant KPIs such as revenue, profit, or purchase frequency according to your goals. Intelligent algorithms optimize your assortment prices in any desired frequency and take into account the complex interactions between pricing influencing factors (e.g. demand, competition, price sensitivity, weather).
Seamlessly integrate dynamic pricing into existing processes at any time
Implementing and automating existing pricing processes can significantly reduce the workload for routine tasks in category management. Pricing managers can then focus on strategic decisions and goals, while the pricing software takes care of a streamlined calculation of prices, aligned across all relevant sales channels.
Manage and optimize pricing for all items through the product lifecycle
The AI solution combines given business rules with advanced machine learning algorithms. Via an intuitive, user-friendly web interface dedicated pricing strategies are set up across the product lifecycle. After setting initial prices for new items, regular price optimization covers profit/revenue gain during the high lifecycle phase or never-out-of-stock items. Finally, markdown pricing is applied to reach zero stock by a defined date.
Details
Solution type
APIs and Technical Components
Industry
Cross-Industry, Retail
Compatibility
Works with
Features
Monitor your pricing success with an extensive, customizable dasboard
Chart all current values and changes for the main metrics and sales KPIs, such as revenue, profit, margin, visits, conversion percentage, and visitor value.
Manage your pricing workflow across the entire assortment
You can configure pricing strategies for specific segments of your portfolio, define groups of items and fine-tune settings, and schedule price computations
Simulate the impact of different pricing strategy algorithms
Reveal the business impact of proposed pricing strategies in a risk-free virtual test environment; perform a what-if analysis and select the best strategy for your market situation.
Plans and pricing
All plans include:
GK AIR Price Optimizer Prototype
Full-day workshop to get you ready
Three months testing & cloud infrastructure professional support
One-day workshop for evaluation & next steps
One-time data import from your live system
Intuitive web interface with full access to all functionalities
Prototype system available from day one
Includes 1 Proof of Concept Price unavailable in this regionFull-day workshop to get you ready
Three months testing & cloud infrastructure professional support
One-day workshop for evaluation & next steps
One-time data import from your live system
Intuitive web interface with full access to all functionalities
Prototype system available from day one
Includes 1 Proof of Concept GK AIR Price Optimizer
Full solution deployment within defined scope
Includes 1 Productive Environment Price upon requestFull solution deployment within defined scope
Includes 1 Productive Environment
Technical Information
| Solution type | APIs and Technical Components |
| Category | Commerce |
| Industry | Cross-Industry, Retail |
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The following information is provided by the publisher and applies to the latest app version available on the SAP Store. SAP does not control these policies and procedures; the publisher is solely responsible for the accuracy of the provided information.
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The following information is provided by the publisher and applies to the latest app version available on the SAP Store. SAP does not control these policies and procedures; the publisher is solely responsible for the accuracy of the provided information.
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| Privacy policy |
SAP's privacy policy is not applicable to the use of this app. Please refer to the privacy policy provided by this app's partner. |
Resources
GK AIR Price Optimizer Solution Overview
See Case Studies
GK AIR Platform
Publisher
GK SOFTWARE SE
GK Software SE is an acclaimed global player in cloud services for retail. Our solutions redefine and set precedents for customer experience and drive growth and sustainability for our retail clients. We are recognized and awarded for our ability to deliver technology today, that meets tomorrow’s demands.
