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Maximise sales with deeper and faster trade promotion planning

Plan highly-effective, highly-customised trade promotions – with SAP Accelerated Trade Promotion Planning. This lightning-fast HANA powered solution can help you analyse massive volumes of promotion-related data in real time – to help accelerate your promotion planning process, uncover new promotion opportunities, and accurately track campaign spend.

  • Instantly test new scenarios for individual promotions and make adjustments on the fly
  • Closely track and analyse trade promotions to eliminate ineffective spending
  • Improve your relationships with retailers by tailoring promotions to the individual store level
  • Store promotion data on a granular day level and eliminate reporting inaccuracies from working with weekly aggregated data

E-book: Transform your Big Data into big value

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