La empresa inteligente

Building an Intelligent Enterprise strategy

An Intelligent Enterprise connects experiences and operations using experience management (XM) solutions, a business technology platform, and a suite of applications.

Experience

Combine O-data from operations with X-data from experiences to understand how people feel about your products, services, and brand – and why. Our experience management platform can help you anticipate needs, predict actions, and identify ways to improve customer, employee, product, and brand experiences.

Intelligence

Accelerate digital transformation with our business technology platform. Harness intelligent technologies like AI, machine learning, the Internet of Things (IoT), and advanced analytics. Build new applications – and unlock the full power of your data with the SAP HANA in-memory database.

Operations

Automate your operations and embed intelligence into every process – from customer-facing activities to HR, finance, manufacturing, supply chain, and procurement. Our integration-ready, intelligent suite of applications can help you increase speed and flexibility in all areas of your business.

Download: Our technology approach

The Intelligent Enterprise powers the experience economy

Why experience matters

Experience is the #1 differentiator in business today. See what a dozen thought leaders and influencers had to say about the experience economy and experience management.

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Cierre la brecha de la experiencia

Eighty percent of CEOs believe their company offers a superior experience, but only 8% of customers agree. Find out how an Intelligent Enterprise strategy can help you bridge the experience gap.

Lea el artículo de New Economy

XM platform at work

Find out how Chile’s largest telecom provider, Entel, is using our experience management solutions to assess and improve customer journeys in real time.

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Deliver value across your business

Unlock new sources of growth, close the experience gap, and lead in your industry.

Accelerate data-driven disruption company-wide
Deliver customer experiences that build loyalty and growth
Launch new business models with speed and flexibility
Deliver product experiences that drive demand
Control every source and category of spend
Deliver a workforce experience that increases engagement and performance

Obtenga los datos

48 %

de los primeros adoptantes de machine learning citan el aumento de los ingresos como el principal beneficio.

527 %

de mejora en el margen de rendimiento del cliente año tras año para las empresas con la mejor experiencia del cliente de su clase.

202 %

mejor rendimiento del negocio que los pares cuando las empresas tienen empleados comprometidos.

Becoming an Intelligent Enterprise: Customer perspectives on transformation

El futuro del calzado personalizado con Adidas

Follow adidas’ planned process for creating personalized, best-fit athletic footwear. Discover how they will design, manufacture, and deliver to individual customer demand – quickly and cost-effectively.

Ofrezca experiencias personalizadas con Heliotron

See how Heliotron – a family-run candle business with global reach – is creating personalized experiences at every touch point, using intelligent technologies, and fulfilling custom product orders in hours, not days.

Comprometer y empoderar a toda la fuerza laboral

Hear how American Airlines is planning to use connected data and intelligent technologies like AI to unlock the full potential of its greatest asset – its people.

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Dar servicio a un crecimiento inteligente y rentable

Hear how MOD Pizza, a restaurant chain with 3,500 employees, is gaining real-time visibility into financials and resources – and supporting rapid growth.

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Transformar la cadena de suministro con IA

Learn about Microsoft’s plans for using AI and machine learning to proactively manage its supply chain, improve predictive maintenance, and reduce costs.

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Tres maneras de empezar

Intelligent Technologies Packages

To augment the capabilities already embedded in SAP flagship applications, we offer two intelligent technologies packages: Silver and Gold. These packages are currently available for SAP S/4HANA, SAP C/4HANA, and SAP SuccessFactors, with more to follow.

SAP Guided Outcomes

SAP Guided Outcomes draw on capabilities and products from multiple lines of business to help you achieve a defined outcome. These goal-oriented packages break down data silos, leverage intelligent technologies, and address complete, end-to-end processes.

Innovación abierta

With Open Innovation, you can build next-generation solutions that address a unique need. Co-innovate with our services team or our partners – and find the best ways for your business to use technologies like machine learning, AI, IoT, analytics, and blockchain.

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