Find products instantly with AI
Use AI in SAP Emarsys Customer Engagement to search product catalogues, map content automatically, and speed up email campaign creation.
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Overview
The AI-assisted Product Finder in SAP Emarsys Customer Engagement enables marketers to search product catalogues using keywords or natural language and insert the results into email campaigns. It automates field mapping, reduces reliance on Services teams, and helps teams work more quickly with greater accuracy and flexibility.
Benefits
- Save time by instantly finding products with keyword or natural language search
- Eliminate manual setup—AI automatically maps product fields to email blocks
- Increase campaign speed and flexibility with easy, self-service product insertion
- Reduce reliance on Services teams for email product content setup
- Enhance the accuracy and relevance of product recommendations using GenAI
- Use the Emarsys Scripting Language formatting tool to insert dynamic product data into emails
Business value
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Quicker campaigns
25% reduction in time spent on report creation and analysis
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Greater efficiency
Save manual effort by streamlining bespoke reporting tasks
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Improved outcomes
Enable faster iteration and clearer communication of results
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AI-assisted product finder