
Discover why midsize companies select SAP technology as a proven foundation, to connect, grow, and innovate their business.

See how SAP technology can help growing companies with their key priorities.

Learn how SAP can help you tackle your biggest challenges - from supply chain disruption to retaining employees - and prepare for future opportunities.
Discover how SAP can help you connect every department and get data flowing throughout your business, giving you a company-wide view of risks and opportunities, and taking your efficiency to a new level.
Find out how SAP cloud solutions can help HR leaders in businesses of any size take charge of change today and plan for succession while cultivating the workforce of tomorrow.
See how with SAP cloud solutions powering your customer experience, you can automate one-to-one experiences at scale across every channel and turn anonymous visitors into known, loyal customers.
Discover how SAP's flexible technology platform enables you to connect your digital landscape and embed intelligent technologies to create innovative products and services.
Learn how greater visibility into your supply chain along with the ability to connect and collaborate with suppliers can help you avoid disruptions and keep your customers satisfied.
Hear directly from growing companies in the manufacturing industry about the benefits they are gaining from SAP solutions.
Hear directly from growing companies in the wholesale distribution industry about the benefits they are gaining from SAP solutions.
Hear directly from growing companies in the life sciences industry about the benefits they are gaining from SAP solutions.
Hear directly from growing companies in the retail industry about the benefits they are gaining from SAP solutions.
Hear directly from growing companies in the consumer products industry about the benefits they are gaining from SAP solutions.
The Transformation Mindset
To help growing companies get in the transformation mindset, SAP Insights conducted a study of more than 10,500 midsize company leaders
across 28 industries and 41 countries to find out how they’re transforming to drive revenue, efficiency, and innovation.
Explore the Transformation Mindset reports, based on findings for specific industries and job functions.
Industries
Learn why midsize retail businesses highlighted resilience as a key driver growing revenue and increasing efficiency with sustainability as high-priority of focus.
Discover the latest research-based insights on how life sciences leaders are rethinking risks, opportunities, and strategies to drive transformation and business value.
Find out how midsize manufacturers are now prioritizing sustainability as a driver for revenue growth and innovation, and get tips to help you mitigate evolving risks.
Discover why professional services firms consider transformation to be critical to improve business performance.
Learn why midsize retail businesses highlighted resilience as a key driver growing revenue and increasing efficiency with sustainability as high-priority of focus.
Explore how distributors are implementing critical process improvements to manage market disruptions.
Job functions
Learn how leaders from key CX areas (sales, service, and marketing) are leveraging insights to respond to customer expectations.
Gain insights into how finance leaders are transforming processes for future growth, profitability, and competitiveness.
Find out how the procurement function is strengthening operational resilience and business value.
Discover how to mitigate supply chain risks and drive efficiency through increasing operational sustainability.
Success in the new era
Explore these guides to becoming an interconnected business, whether you are a retailer, a manufacturer, a high tech company, or more.

In 2020, supply chains were ravaged, the workforce was distributed, and millions of businesses were shuttered worldwide. Learn how midsize consumer products businesses can overcome these setbacks.

The high tech industry is being reshaped by major trends that will impact the way midsize businesses operate. Learn how many have successfully weathered the storm.

Find out how midsize manufacturing companies can overcome difficult operating landscapes due to recent widespread disruption, including tariff increases, fluctuating trade policies, and a shrinking talent pool.

Discover how becoming an interconnected business can help midsize professional services firms succeed against a unique set of challenges when it comes to building resiliency and opportunities.
Midsize retail businesses face unique challenges when it comes to building resiliency and customer value, while delivering growth and profit for stakeholders. Learn strategies to help you succeed.
Learn why the most successful wholesale distribution organisations are those that value collaboration, implement intelligent technologies, enable data-driven decision-making, and achieve agility.
Business Reimagined
Discover the latest research, trends, and insights to help midmarket companies succeed in these IDC Info Snapshot reports, sponsored by SAP.
Plus, get a deeper dive into the topics by watching the follow up discussions with IDC Analyst, Shari Lava.
Innovating products and services
Discover insights and recommendations on how to drive an innovation strategy that satisfies emerging customer needs and disrupts your competitors.
Competing more effectively
Explore how digitalisation can help midsize businesses effectively challenge competitors of all sizes.
Delighting customers in the digital world
Customer experience is more important than ever. Gain insights and recommendations on how to ensure you are keeping up with your customers' evolving expectations.
Modernizing tools for a better workplace
Discover how your midsize business can attract the best employees and ensure they have the skills, support, and tools to be effective.
Additional analyst insights
IDC interviewed midmarket companies to understand the impact of using SAP solutions on their business results.
Learn how midsize companies can benefit from following a interconnected management approach in this report from Oxford Economics.
Discover how to increase your company's resilience to steer through disruptions and take advantage of new opportunities in this report from Oxford Economics.
#ConnectGrowWin Webinar series
Discover strategies to overcome the top business challenges faced by midsize companies in the new market reality. This series features
discussions by industry leaders of strategies to take your business from surviving to thriving. Sponsored by SAP, Intel, and Google Cloud.
Learn how to make your business more sustainable to increase long-term profit and to satisfy consumers’ growing appetite for sustainably produced goods and services.
Discover how to gain a strategic advantage by engaging customers with personalised interactions throughout their buying journey.
Explore how to take your business to new heights with a proactive approach to innovation, so you can expand into new markets and meet evolving customer demand.
Find out how to sharpen your competitive edge when facing large enterprises as well as small disruptors by offering a frictionless customer experience.
Get practical information on how to drive growth even during times of inflation, supply chain disruptions, and labour shortages.
Learn how to improve resiliency in your midsize company with visibility and a digital strategy. Gain tips on improving your supply chain and financial operations to respond to future disruptions.
SAPPHIRE NOW replays
Whether you’re looking for perspective from someone who’s tackled a similar problem or looking for inspiration and innovation from a different point of view,
SAP has you covered. Explore the tracks below to find the best content from our team of experts, customers, and partners to help your business run at its best.
Hear from Scott Russell, SAP Customer Success Officer and Executive Board Member on how midsize customers can better compete in today's market.
With over 250,000 small and midsize customers, SAP has expertise in working with companies of all sizes and offers solutions to keep you moving forward.
Learn how SAP solutions can help you empower finance leaders to make connections across your midsize business.
Examine the state of the employee experience for midsize companies and its resulting impact on an organisations' ability to grow, compete, and adapt.
Build a perfect-fit e-commerce solution that can grow with your business and enable your organisation to succeed. Learn about SAP's vision and strategy to deliver commerce everywhere.
Hear Lucas Bergström, Head of Product Enablement at Emarsys, share how customer-centric personalisation is built into the platform in a scalable and marketer-friendly framework.