Simple data integration, marketing reporting and augmented analytics
Adverity is an intelligent marketing analytics platform specialized in enabling data-driven marketing teams to make better decisions and improve performance. By transforming siloed data into actionable insight, Adverity reduces the complexity in demonstrating the ROI of multichannel campaigns. A partner that is a member of SAP’s curated startup ecosystem.
Overview
Fully Automate Data Integration
Enjoy the fully automated data integration from a large number of marketing data sources, enabling you to create a single source of truth on your marketing's performance.
Gain Full Freedom in Data Visualization
Collect and harmonize data from all sources and prepare it for further analysis and visualization in your favorite BI tools, or in our platform’s marketing reporting and augmented analytics modules.
Implement an Enterprise-class Analytics Platform
Our SaaS platform has been built with the enterprise-scale requirements in mind, allowing it to grow together with your business and all future needs for data integration and visualization.
Details
Solution type
Extensions and Add-ons
Industry
Retail, Consumer Products, Telecommunications, Media
Compatibility
Works with
SAP S/4HANA Cloud Private Edition, enterprise management
Features
Automate Data Integration
Adverity allows you to connect to all your data sources, collect and harmonize data, and prepare it for further analysis. With a wide range of connectors, our data integration module can import data automatically, consolidate and transform it, and send it to any destination.

Employ Powerful Visualizations
Use our marketing reporting module to create impactful reports and great dashboards in just a few clicks. Display the full power of your data through creative visualizations, and discover new insights about the performance of your business.

Introduce Augmented Analytics
Our augmented analytics module uses machine learning and other methods to analyze large amounts of data, identify trends and anomalies, and deliver suggestions for improvements. Embrace the power of AI to get more out of your data, and proactively address issues affecting your performance.

Plans and pricing
All plans include:
- Automated Data Integration
- Rich Choice of Data Connectors
- Standard Data Enrichment
- Wide Choice of Data Destinations
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- Connect - Automate data integration from up to 5 data sources
- Enrich - Make sure your data is harmonized and ready for further analysis
- Transfer - Send the harmonized data to a selected number of data destinations
- Reveal - Employ AI to uncover new data insights and eliminate anomalies
- Smart Naming Conventions - Eliminate all data issues coming from faulty campaign naming
- IMPORTANT NOTE: The displayed price is a reference one, actual pricing depends on the needs and requirements of the individual customer.
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Customer reviews
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Technical Information
Technical details
| Solution type | Extensions and Add-ons |
| Category | Marketing |
| Industry | Retail, Consumer Products, Telecommunications, Media |
| Works with |
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Deployment and operations
The following information is provided by the publisher and applies to the latest app version available on the SAP Store. SAP does not control these policies and procedures; the publisher is solely responsible for the accuracy of the provided information.
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| Globalization |
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Security and compliance
The following information is provided by the publisher and applies to the latest app version available on the SAP Store. SAP does not control these policies and procedures; the publisher is solely responsible for the accuracy of the provided information.
| Security |
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| Compliance |
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| Privacy policy |
SAP's privacy policy is not applicable to the use of this app. Please refer to the privacy policy provided by this app's partner. |
Resources
Adverity Platform Video
IKEA Case Study
Mindshare Case Study
Publisher
Adverity GmbH
An intelligent marketing analytics platform enabling data-driven marketers to make better decisions and improve performance, faster and easier. By transforming siloed data into actionable insight, Adverity reduces the complexity involved in demonstrating ROI of marketing spend.
More solutions provided by Adverity GmbH
products
2001008686