Optimizely: Improving talent management and unlocking employee insights with SAP SuccessFactors solutions
Unifying and streamlining global HR at Optimizely
Optimizely helps companies around the globe unlock their digital potential. But as it grew, disparate HR systems made it hard to realize that same potential for employees. Optimizely needed a unified talent management system that could reveal employee insights and streamline processes across the HR lifecycle, so it chose SAP SuccessFactors solutions.
| Industry | Region | Company Size | Partner |
| Professional services | New York, New York | 1,500 employees | Renew HR |
SAP SuccessFactors solutions deployed in one year.
new hires can be brought on each month.
fewer steps in the headcount request management process.
Chief People Officer, Optimizely
Struggling with disparate systems and manual HR processes
With its leading digital experience platform, Optimizely helps companies around the world orchestrate content, monetize digital experiences, and experiment across customer touch points. With more than 700 partners and 1,500 employees across 21 global offices, strong talent management is critical to company and customer success.
Following a number of mergers and acquisitions, Optimizely’s small HR team found itself struggling to manage multiple, disparate HCM systems. Manual processes and touch points inhibited its ability to work efficiently across global regions. And a lack of cross-functionality caused workforce planning and recruiting challenges. Managers, employees, and HR all lacked the visibility they needed into change data and the overall talent management processes.
Optimizely needed a centralized HR system to support its full-time global workforce as well as contract and contingent workers—at a price point the growing business could afford
Chief People Officer, Optimizely
Deploying a full HCM system across 11 countries in just one year
Optimizely reviewed a number of HR technologies and decided on SAP SuccessFactors HCM.
Not only did members of its HR team have previous experience with the software, but the ability to deploy all solutions together was also a major bonus. Intuitive tools and a positive user experience were also key, as were ease of data processing across multiple systems and the ability to scale with growth.
Working with Renew HR, Optimizely was up and running across 11 countries in just one year. It implemented the SAP SuccessFactors Employee Central, SAP SuccessFactors Recruiting, SAP SuccessFactors Compensation, SAP SuccessFactors Performance & Goals, and SAP SuccessFactors Succession & Development solutions and the SAP SuccessFactors Talent Management package.
Most recently, it went live with the SAP SuccessFactors Onboarding solution, adding functionality for mentoring and 360-degree employee reviews.
Optimizely also deployed the SAP Employee Engagement solution by Qualtrics to gauge the employee experience throughout onboarding and offboarding processes.
Chief People Officer, Optimizely
Using technology to bolster employee and business success
The HR team at Optimizely is making the most of its new talent management system.
Apart from one add-on for recruiting, SAP SuccessFactors solutions have the functionality the company needs. This includes detailed reporting and analytics, which allow managers to create story reports on individual employees and across their team. These, in turn, help determine overall performance and outcomes as they relate to important factors like time management and employee wellness.
Hiring can now be done at scale, with the capacity to hire more than 75 new employees per month. And global alignment with centralized reporting means processes can be standardized and streamlined. For example, automated self-service headcount requests improve visibility for managers and employees and allow HR teams to focus on strategic priorities.
Performance reviews take the form of “success conversations,” through which employees and managers can provide questions that help document performance in an interactive and continuous way. And talent reviews can be calibrated according to a nine-box system, allowing the HR team to track employee potential and start succession planning early.
Chief People Officer, Optimizely
Featured partner
Renew HR helps small and midsize businesses run better by improving their HR processes and service delivery. Specializing in SAP SuccessFactors solutions, it supports customers in achieving HR best practices at an affordable price point. The ultimate goal is to create an environment where the best HR innovations are available and accessible to every business, no matter their size or structure.